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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 53 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  2. 2.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Sunny Sips” (d) “Bright Bookmarks”
  3. 3.Which of these is a good logo idea? (a) too many small details (b) clear at a small size (c) copied from a big brand (d) tiny unreadable text
  4. 4.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) a simple lemon shape (d) a blurry photo
  5. 5.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  6. 6.Which of these is a good business name? (a) “Shop” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Zzkkq Bites”
  7. 7.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  8. 8.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  9. 9.Which of these is a good business name? (a) “Things” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  10. 10.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  11. 11.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Sunny Sips”
  12. 12.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  13. 13.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  14. 14.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  15. 15.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Paper Petals Cards”
  16. 16.True or false: “Shop” is a poor business name. (a) False (b) True
  17. 17.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  18. 18.Which of these is a good logo idea? (a) two or three colours (b) copied from a big brand (c) twenty colours (d) a blurry photo
  19. 19.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  20. 20.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  21. 21.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Chai Corner” (d) “Qxzrt Plvv”
  22. 22.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  23. 23.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) tiny unreadable text (d) two or three colours
  24. 24.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  25. 25.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Shop” (d) “Bright Bookmarks”
  26. 26.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  27. 27.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) logos are free (d) it is too easy
  28. 28.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  29. 29.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  30. 30.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  31. 31.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  32. 32.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  33. 33.Which of these is a poor business name? (a) “Maths Buddies” (b) “Things” (c) “Chai Corner” (d) “Sunny Sips”
  34. 34.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  35. 35.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  36. 36.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  37. 37.True or false: “Things” is a poor business name. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  39. 39.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  40. 40.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Shop”

Answer key

  1. a poor business name
  2. “Stuff and More Stuff”
  3. clear at a small size
  4. a simple lemon shape
  5. False
  6. “Sunny Sips”
  7. True
  8. True
  9. “Green Thumb Saplings”
  10. False
  11. “Zzkkq Bites”
  12. a good logo idea
  13. False
  14. a good business name
  15. “The Losers’ Stall”
  16. True
  17. a good business name
  18. two or three colours
  19. a good business name
  20. a good business name
  21. “Qxzrt Plvv”
  22. False
  23. tiny unreadable text
  24. False
  25. “Shop”
  26. a poor logo idea
  27. it is someone else’s
  28. False
  29. True
  30. people recognise you
  31. how people know you
  32. a poor business name
  33. “Things”
  34. “Qxzrt Plvv”
  35. “Green Thumb Saplings”
  36. a good logo idea
  37. True
  38. a good business name
  39. True
  40. “Paper Petals Cards”

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