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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 54 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) it costs more (d) to confuse buyers
  2. 2.True or false: “Shop” is a good business name. (a) False (b) True
  3. 3.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  4. 4.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Sunny Sips” (d) “Paper Petals Cards”
  5. 5.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Things”
  6. 6.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) tiny unreadable text (d) easy to draw by hand
  7. 7.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  8. 8.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  9. 9.Which of these is a good business name? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Things” (d) “Shop”
  10. 10.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  11. 11.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  12. 12.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  13. 13.Which of these is a poor logo idea? (a) twenty colours (b) your own drawing (c) a simple lemon shape (d) easy to draw by hand
  14. 14.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your stall table (d) your cash box
  15. 15.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  16. 16.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  17. 17.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  18. 18.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  19. 19.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  20. 20.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  21. 21.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  22. 22.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  23. 23.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Sunny Sips”
  24. 24.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Things” (d) “Shop”
  25. 25.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  26. 26.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) clear at a small size (d) too many small details
  27. 27.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Paper Petals Cards” (d) “Shop”
  28. 28.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  29. 29.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Maths Buddies”
  30. 30.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  31. 31.True or false: “too many small details” is a good logo idea. (a) True (b) False
  32. 32.Which of these is a good business name? (a) “Things” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Stuff and More Stuff”
  33. 33.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  34. 34.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Chai Corner”
  35. 35.Which of these is a good logo idea? (a) twenty colours (b) too many small details (c) a simple lemon shape (d) copied from a big brand
  36. 36.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  37. 37.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  38. 38.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a simple lemon shape (d) copied from a big brand
  39. 39.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  40. 40.True or false: “Things” is a good business name. (a) False (b) True

Answer key

  1. people recognise you
  2. False
  3. False
  4. “Qxzrt Plvv”
  5. “Things”
  6. tiny unreadable text
  7. True
  8. a poor business name
  9. “Maths Buddies”
  10. a poor business name
  11. False
  12. True
  13. twenty colours
  14. how people know you
  15. False
  16. False
  17. False
  18. True
  19. a poor logo idea
  20. “Bright Bookmarks”
  21. a poor business name
  22. a good logo idea
  23. “The Losers’ Stall”
  24. “Sunny Sips”
  25. a good business name
  26. clear at a small size
  27. “Paper Petals Cards”
  28. a poor business name
  29. “Stuff and More Stuff”
  30. False
  31. False
  32. “Chai Corner”
  33. True
  34. “Chai Corner”
  35. a simple lemon shape
  36. True
  37. a good logo idea
  38. copied from a big brand
  39. False
  40. False

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