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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 541 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  2. 2.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  3. 3.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) no reason (d) it costs more
  4. 4.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  5. 5.✍️ A good business name is… (a) rude (b) impossible to spell (c) short and easy to say (d) very long
  6. 6.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  7. 7.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  8. 8.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  9. 9.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  10. 10.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  11. 11.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  12. 12.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Shop” (c) “The Losers’ Stall” (d) “Things”
  13. 13.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  14. 14.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  15. 15.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free
  16. 16.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  17. 17.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  18. 18.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  19. 19.Which of these is a good logo idea? (a) copied from a big brand (b) a simple lemon shape (c) tiny unreadable text (d) twenty colours
  20. 20.Which of these is a good business name? (a) “Chai Corner” (b) “Things” (c) “Qxzrt Plvv” (d) “Shop”
  21. 21.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  22. 22.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Chai Corner” (d) “Qxzrt Plvv”
  24. 24.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  25. 25.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  26. 26.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  27. 27.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  28. 28.True or false: “Things” is a poor business name. (a) False (b) True
  29. 29.Which of these is a poor logo idea? (a) a simple lemon shape (b) copied from a big brand (c) your own drawing (d) clear at a small size
  30. 30.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Maths Buddies”
  31. 31.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Chai Corner” (d) “Bright Bookmarks”
  32. 32.🔍 Which is the odd one out? (a) “Shop” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  33. 33.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  34. 34.Which of these is a poor business name? (a) “Maths Buddies” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  35. 35.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  36. 36.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  37. 37.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  38. 38.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  39. 39.Which of these is a good logo idea? (a) tiny unreadable text (b) clear at a small size (c) copied from a big brand (d) twenty colours
  40. 40.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name

Answer key

  1. True
  2. “Stuff and More Stuff”
  3. people recognise you
  4. “Sunny Sips”
  5. short and easy to say
  6. a good logo idea
  7. how people know you
  8. a good logo idea
  9. a good business name
  10. “The Losers’ Stall”
  11. a poor logo idea
  12. “Maths Buddies”
  13. False
  14. False
  15. it is someone else’s
  16. True
  17. “Qxzrt Plvv”
  18. “Green Thumb Saplings”
  19. a simple lemon shape
  20. “Chai Corner”
  21. a poor logo idea
  22. a poor business name
  23. “Qxzrt Plvv”
  24. a poor business name
  25. False
  26. False
  27. False
  28. True
  29. copied from a big brand
  30. “Zzkkq Bites”
  31. “The Losers’ Stall”
  32. “Bright Bookmarks”
  33. False
  34. “Zzkkq Bites”
  35. a good business name
  36. a poor business name
  37. True
  38. False
  39. clear at a small size
  40. a poor business name

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