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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 58 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  2. 2.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Shop” (d) “Things”
  3. 3.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Chai Corner”
  4. 4.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  5. 5.Which of these is a good logo idea? (a) twenty colours (b) too many small details (c) your own drawing (d) tiny unreadable text
  6. 6.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) copied from a big brand (d) two or three colours
  7. 7.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  8. 8.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Sunny Sips” (d) “Zzkkq Bites”
  9. 9.Which of these is a good business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  10. 10.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  11. 11.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  12. 12.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) too many small details (d) a simple lemon shape
  13. 13.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  14. 14.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  15. 15.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  16. 16.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  17. 17.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  18. 18.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  19. 19.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  20. 20.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a simple lemon shape (d) too many small details
  21. 21.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) twenty colours (d) clear at a small size
  22. 22.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  23. 23.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  24. 24.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  25. 25.✍️ A good business name is… (a) short and easy to say (b) rude (c) impossible to spell (d) very long
  26. 26.🏷️ What is a brand? (a) your cash box (b) your stall table (c) how people know you (d) a type of loan
  27. 27.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  28. 28.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  29. 29.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Shop” (d) “Stuff and More Stuff”
  30. 30.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  31. 31.Which of these is a good business name? (a) “Maths Buddies” (b) “Shop” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  32. 32.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Zzkkq Bites”
  33. 33.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is too easy (d) it is someone else’s
  34. 34.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  35. 35.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  36. 36.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  37. 37.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  38. 38.True or false: “Things” is a poor business name. (a) False (b) True
  39. 39.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  40. 40.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”

Answer key

  1. True
  2. “Paper Petals Cards”
  3. “Chai Corner”
  4. a poor business name
  5. your own drawing
  6. two or three colours
  7. a good business name
  8. “Zzkkq Bites”
  9. “Sunny Sips”
  10. False
  11. False
  12. a simple lemon shape
  13. “The Losers’ Stall”
  14. a good logo idea
  15. a good business name
  16. a poor business name
  17. True
  18. True
  19. a good logo idea
  20. too many small details
  21. clear at a small size
  22. people recognise you
  23. True
  24. a poor business name
  25. short and easy to say
  26. how people know you
  27. a good business name
  28. False
  29. “Green Thumb Saplings”
  30. False
  31. “Maths Buddies”
  32. “Sunny Sips”
  33. it is someone else’s
  34. “Bright Bookmarks”
  35. a poor logo idea
  36. True
  37. a good logo idea
  38. True
  39. False
  40. “Qxzrt Plvv”

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