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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 601 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good logo idea? (a) two or three colours (b) copied from a big brand (c) a blurry photo (d) twenty colours
  2. 2.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  3. 3.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  4. 4.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  5. 5.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  6. 6.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  7. 7.Which of these is a good logo idea? (a) twenty colours (b) a simple lemon shape (c) copied from a big brand (d) tiny unreadable text
  8. 8.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  9. 9.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  10. 10.Which of these is a poor business name? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  11. 11.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) clear at a small size (d) too many small details
  12. 12.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  13. 13.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  14. 14.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  15. 15.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Shop” (d) “The Losers’ Stall”
  16. 16.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  17. 17.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  18. 18.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  19. 19.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  20. 20.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  21. 21.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  22. 22.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Chai Corner”
  23. 23.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  24. 24.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  25. 25.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  26. 26.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  27. 27.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) a blurry photo (d) easy to draw by hand
  28. 28.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) it is too easy (d) logos are free
  29. 29.Which of these is a good business name? (a) “Things” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  30. 30.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  31. 31.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  32. 32.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  33. 33.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Shop”
  34. 34.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Things”
  35. 35.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  36. 36.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Shop” (d) “Bright Bookmarks”
  37. 37.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  39. 39.True or false: “Things” is a poor business name. (a) False (b) True
  40. 40.🔍 Which is the odd one out? (a) “Shop” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”

Answer key

  1. two or three colours
  2. True
  3. “Stuff and More Stuff”
  4. True
  5. a good business name
  6. short and easy to say
  7. a simple lemon shape
  8. a good logo idea
  9. True
  10. “Zzkkq Bites”
  11. too many small details
  12. how people know you
  13. True
  14. a poor business name
  15. “Green Thumb Saplings”
  16. a good business name
  17. False
  18. False
  19. “Bright Bookmarks”
  20. a good business name
  21. a good logo idea
  22. “Chai Corner”
  23. people recognise you
  24. True
  25. False
  26. a poor business name
  27. easy to draw by hand
  28. it is someone else’s
  29. “Maths Buddies”
  30. a poor business name
  31. False
  32. a poor logo idea
  33. “Shop”
  34. “Things”
  35. a poor business name
  36. “Bright Bookmarks”
  37. False
  38. a good business name
  39. True
  40. “Shop”

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