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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 602 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  2. 2.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Things” (d) “Bright Bookmarks”
  3. 3.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  4. 4.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  5. 5.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  6. 6.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  7. 7.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Things”
  8. 8.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  9. 9.Which of these is a poor logo idea? (a) easy to draw by hand (b) a blurry photo (c) two or three colours (d) your own drawing
  10. 10.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  11. 11.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  12. 12.🔍 Which is the odd one out? (a) “Things” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  13. 13.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  14. 14.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  15. 15.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Maths Buddies”
  16. 16.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  17. 17.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  18. 18.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) a simple lemon shape (d) too many small details
  19. 19.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  20. 20.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Shop” (d) “Chai Corner”
  21. 21.Which of these is a poor logo idea? (a) twenty colours (b) clear at a small size (c) easy to draw by hand (d) your own drawing
  22. 22.🔍 Which is the odd one out? (a) “Shop” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  23. 23.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  24. 24.Which of these is a good logo idea? (a) your own drawing (b) copied from a big brand (c) twenty colours (d) too many small details
  25. 25.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  26. 26.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  27. 27.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  28. 28.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Shop” (d) “Zzkkq Bites”
  30. 30.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  31. 31.✍️ A good business name is… (a) short and easy to say (b) rude (c) impossible to spell (d) very long
  32. 32.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  33. 33.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  34. 34.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  35. 35.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  36. 36.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  37. 37.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Things” (d) “Shop”
  38. 38.Which of these is a good logo idea? (a) clear at a small size (b) too many small details (c) copied from a big brand (d) tiny unreadable text
  39. 39.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  40. 40.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name

Answer key

  1. True
  2. “Bright Bookmarks”
  3. a poor business name
  4. a poor logo idea
  5. “Qxzrt Plvv”
  6. a poor logo idea
  7. “Sunny Sips”
  8. “Paper Petals Cards”
  9. a blurry photo
  10. a good business name
  11. a good business name
  12. “Things”
  13. it is someone else’s
  14. people recognise you
  15. “The Losers’ Stall”
  16. True
  17. True
  18. a simple lemon shape
  19. True
  20. “Shop”
  21. twenty colours
  22. “Bright Bookmarks”
  23. a good logo idea
  24. your own drawing
  25. a good business name
  26. False
  27. True
  28. False
  29. “Paper Petals Cards”
  30. a good business name
  31. short and easy to say
  32. False
  33. False
  34. a poor logo idea
  35. a poor business name
  36. True
  37. “Chai Corner”
  38. clear at a small size
  39. a good logo idea
  40. a poor business name

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