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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 619 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  2. 2.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  3. 3.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  4. 4.🔍 Which is the odd one out? (a) “Shop” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  5. 5.🔍 Which is the odd one out? (a) “Things” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  6. 6.Which of these is a good business name? (a) “Things” (b) “Qxzrt Plvv” (c) “Shop” (d) “Bright Bookmarks”
  7. 7.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  8. 8.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  9. 9.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  10. 10.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  11. 11.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Maths Buddies”
  12. 12.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Chai Corner”
  13. 13.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  14. 14.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  15. 15.Which of these is a poor logo idea? (a) twenty colours (b) two or three colours (c) easy to draw by hand (d) a simple lemon shape
  16. 16.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  17. 17.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  18. 18.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  19. 19.Which of these is a good logo idea? (a) too many small details (b) clear at a small size (c) copied from a big brand (d) a blurry photo
  20. 20.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  21. 21.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  22. 22.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  23. 23.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Things” (d) “Green Thumb Saplings”
  24. 24.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  25. 25.🎨 Why not copy a famous logo? (a) it is someone else’s (b) copying is smart (c) logos are free (d) it is too easy
  26. 26.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Paper Petals Cards”
  27. 27.Which of these is a poor business name? (a) “Chai Corner” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  28. 28.Which of these is a good logo idea? (a) tiny unreadable text (b) your own drawing (c) a blurry photo (d) too many small details
  29. 29.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  30. 30.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  31. 31.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  32. 32.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  33. 33.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Chai Corner”
  34. 34.Which of these is a good logo idea? (a) easy to draw by hand (b) a blurry photo (c) twenty colours (d) copied from a big brand
  35. 35.Which of these is a poor logo idea? (a) clear at a small size (b) too many small details (c) two or three colours (d) easy to draw by hand
  36. 36.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Bright Bookmarks” (d) “Sunny Sips”
  37. 37.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  38. 38.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) your own drawing (d) a simple lemon shape
  39. 39.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  40. 40.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “Maths Buddies” (d) “Things”

Answer key

  1. False
  2. how people know you
  3. a good business name
  4. “Bright Bookmarks”
  5. “Sunny Sips”
  6. “Bright Bookmarks”
  7. True
  8. a good logo idea
  9. a good logo idea
  10. “Qxzrt Plvv”
  11. “Qxzrt Plvv”
  12. “Stuff and More Stuff”
  13. “Zzkkq Bites”
  14. False
  15. twenty colours
  16. False
  17. people recognise you
  18. True
  19. clear at a small size
  20. a good business name
  21. True
  22. a good logo idea
  23. “Green Thumb Saplings”
  24. a good business name
  25. it is someone else’s
  26. “The Losers’ Stall”
  27. “Stuff and More Stuff”
  28. your own drawing
  29. True
  30. True
  31. a poor business name
  32. “Maths Buddies”
  33. “The Losers’ Stall”
  34. easy to draw by hand
  35. too many small details
  36. “Shop”
  37. a poor business name
  38. copied from a big brand
  39. a good business name
  40. “Things”

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