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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 62 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  2. 2.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) easy to draw by hand (d) tiny unreadable text
  3. 3.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  4. 4.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) twenty colours (d) clear at a small size
  5. 5.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  6. 6.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  7. 7.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  8. 8.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  9. 9.Which of these is a good logo idea? (a) copied from a big brand (b) your own drawing (c) twenty colours (d) a blurry photo
  10. 10.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Things” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  11. 11.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  12. 12.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  13. 13.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  14. 14.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Shop” (d) “Bright Bookmarks”
  15. 15.🏷️ What is a brand? (a) your cash box (b) how people know you (c) a type of loan (d) your stall table
  16. 16.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “The Losers’ Stall”
  17. 17.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  18. 18.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Zzkkq Bites”
  19. 19.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  20. 20.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) clear at a small size (d) a blurry photo
  21. 21.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  22. 22.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Maths Buddies”
  23. 23.Which of these is a poor business name? (a) “Things” (b) “Sunny Sips” (c) “Chai Corner” (d) “Bright Bookmarks”
  24. 24.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  25. 25.Which of these is a good logo idea? (a) clear at a small size (b) twenty colours (c) tiny unreadable text (d) copied from a big brand
  26. 26.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  27. 27.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  28. 28.Which of these is a poor business name? (a) “Sunny Sips” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  29. 29.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  30. 30.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  32. 32.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  33. 33.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  34. 34.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  35. 35.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Shop”
  36. 36.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) your own drawing (d) tiny unreadable text
  37. 37.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Shop”
  38. 38.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  39. 39.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) copied from a big brand (d) easy to draw by hand
  40. 40.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free

Answer key

  1. True
  2. easy to draw by hand
  3. True
  4. twenty colours
  5. True
  6. a good business name
  7. a poor business name
  8. False
  9. your own drawing
  10. “Things”
  11. False
  12. False
  13. short and easy to say
  14. “Bright Bookmarks”
  15. how people know you
  16. “The Losers’ Stall”
  17. True
  18. “Zzkkq Bites”
  19. a poor logo idea
  20. a blurry photo
  21. a good logo idea
  22. “Stuff and More Stuff”
  23. “Things”
  24. True
  25. clear at a small size
  26. a poor business name
  27. a poor business name
  28. “The Losers’ Stall”
  29. True
  30. True
  31. “Green Thumb Saplings”
  32. False
  33. False
  34. people recognise you
  35. “Green Thumb Saplings”
  36. tiny unreadable text
  37. “Chai Corner”
  38. a good business name
  39. copied from a big brand
  40. it is someone else’s

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