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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 632 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  2. 2.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  3. 3.Which of these is a poor logo idea? (a) easy to draw by hand (b) tiny unreadable text (c) a simple lemon shape (d) two or three colours
  4. 4.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  5. 5.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  6. 6.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  7. 7.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) it is too easy (d) logos are free
  8. 8.✍️ A good business name is… (a) very long (b) short and easy to say (c) impossible to spell (d) rude
  9. 9.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  10. 10.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  11. 11.True or false: “Shop” is a poor business name. (a) True (b) False
  12. 12.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  14. 14.Which of these is a poor business name? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  15. 15.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  16. 16.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) twenty colours (d) two or three colours
  17. 17.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  18. 18.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  19. 19.Which of these is a poor business name? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  20. 20.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  21. 21.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  22. 22.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  23. 23.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  24. 24.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  25. 25.True or false: “Shop” is a good business name. (a) True (b) False
  26. 26.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “The Losers’ Stall”
  27. 27.True or false: “Chai Corner” is a good business name. (a) False (b) True
  28. 28.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) easy to draw by hand (d) too many small details
  29. 29.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  30. 30.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  31. 31.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  32. 32.True or false: “Things” is a poor business name. (a) False (b) True
  33. 33.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a blurry photo (d) a simple lemon shape
  35. 35.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  36. 36.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  37. 37.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  38. 38.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Things” (d) “Maths Buddies”
  39. 39.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  40. 40.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Chai Corner”

Answer key

  1. a good business name
  2. True
  3. tiny unreadable text
  4. a good logo idea
  5. a good logo idea
  6. False
  7. it is someone else’s
  8. short and easy to say
  9. False
  10. True
  11. True
  12. True
  13. a good business name
  14. “Qxzrt Plvv”
  15. False
  16. twenty colours
  17. a poor logo idea
  18. a poor business name
  19. “The Losers’ Stall”
  20. how people know you
  21. “Green Thumb Saplings”
  22. “Zzkkq Bites”
  23. a poor business name
  24. False
  25. False
  26. “The Losers’ Stall”
  27. True
  28. too many small details
  29. False
  30. “Sunny Sips”
  31. True
  32. True
  33. a poor business name
  34. a blurry photo
  35. people recognise you
  36. “Stuff and More Stuff”
  37. False
  38. “Things”
  39. a good business name
  40. “Chai Corner”

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