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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 644 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  2. 2.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Shop” (d) “Stuff and More Stuff”
  3. 3.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  4. 4.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  5. 5.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  6. 6.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  7. 7.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  8. 8.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  9. 9.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  10. 10.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  11. 11.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  12. 12.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Sunny Sips”
  13. 13.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Bright Bookmarks”
  14. 14.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  15. 15.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  16. 16.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) too many small details (d) two or three colours
  17. 17.Which of these is a good business name? (a) “Things” (b) “Shop” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  18. 18.🏷️ What is a brand? (a) your stall table (b) how people know you (c) your cash box (d) a type of loan
  19. 19.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Chai Corner” (c) “Maths Buddies” (d) “Shop”
  20. 20.Which of these is a poor logo idea? (a) twenty colours (b) a simple lemon shape (c) two or three colours (d) easy to draw by hand
  21. 21.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  22. 22.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  23. 23.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  24. 24.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  25. 25.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) a blurry photo (d) two or three colours
  26. 26.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Shop”
  27. 27.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  28. 28.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  29. 29.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  30. 30.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  31. 31.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  32. 32.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  33. 33.True or false: “Chai Corner” is a good business name. (a) True (b) False
  34. 34.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  35. 35.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Things” (d) “Sunny Sips”
  36. 36.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Shop”
  37. 37.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  38. 38.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  39. 39.Which of these is a poor logo idea? (a) clear at a small size (b) tiny unreadable text (c) easy to draw by hand (d) your own drawing
  40. 40.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) a blurry photo (d) clear at a small size

Answer key

  1. “Stuff and More Stuff”
  2. “Green Thumb Saplings”
  3. a poor business name
  4. False
  5. people recognise you
  6. a good business name
  7. False
  8. a good business name
  9. a poor business name
  10. “The Losers’ Stall”
  11. True
  12. “Sunny Sips”
  13. “Qxzrt Plvv”
  14. False
  15. it is someone else’s
  16. too many small details
  17. “Paper Petals Cards”
  18. how people know you
  19. “Shop”
  20. twenty colours
  21. a poor logo idea
  22. True
  23. a good business name
  24. False
  25. a blurry photo
  26. “Chai Corner”
  27. True
  28. a poor logo idea
  29. short and easy to say
  30. True
  31. False
  32. “Stuff and More Stuff”
  33. True
  34. a good logo idea
  35. “Things”
  36. “Bright Bookmarks”
  37. True
  38. a poor logo idea
  39. tiny unreadable text
  40. clear at a small size

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