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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 645 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Maths Buddies”
  2. 2.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  3. 3.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  4. 4.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) it is too easy (d) copying is smart
  5. 5.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  6. 6.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  7. 7.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  8. 8.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  9. 9.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  10. 10.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Things”
  11. 11.Which of these is a poor business name? (a) “Chai Corner” (b) “Sunny Sips” (c) “Shop” (d) “Maths Buddies”
  12. 12.Which of these is a poor logo idea? (a) clear at a small size (b) a blurry photo (c) two or three colours (d) a simple lemon shape
  13. 13.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  14. 14.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  15. 15.Which of these is a poor business name? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  16. 16.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) a blurry photo (d) two or three colours
  17. 17.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  18. 18.Which of these is a poor logo idea? (a) your own drawing (b) copied from a big brand (c) easy to draw by hand (d) two or three colours
  19. 19.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  20. 20.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  21. 21.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  22. 22.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  23. 23.Which of these is a good logo idea? (a) clear at a small size (b) too many small details (c) tiny unreadable text (d) a blurry photo
  24. 24.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Maths Buddies”
  25. 25.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Shop” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  26. 26.True or false: “Shop” is a good business name. (a) True (b) False
  27. 27.True or false: “Shop” is a poor business name. (a) True (b) False
  28. 28.Which of these is a poor business name? (a) “Maths Buddies” (b) “Things” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  29. 29.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  30. 30.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  31. 31.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Maths Buddies”
  32. 32.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Shop”
  33. 33.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  34. 34.Which of these is a good business name? (a) “Sunny Sips” (b) “Shop” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  35. 35.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  36. 36.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  37. 37.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  38. 38.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  39. 39.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  40. 40.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Zzkkq Bites”

Answer key

  1. “Maths Buddies”
  2. a good logo idea
  3. a poor business name
  4. it is someone else’s
  5. False
  6. True
  7. a good business name
  8. True
  9. a good business name
  10. “Bright Bookmarks”
  11. “Shop”
  12. a blurry photo
  13. a good logo idea
  14. people recognise you
  15. “The Losers’ Stall”
  16. two or three colours
  17. True
  18. copied from a big brand
  19. False
  20. True
  21. a poor business name
  22. a poor logo idea
  23. clear at a small size
  24. “The Losers’ Stall”
  25. “Sunny Sips”
  26. False
  27. True
  28. “Things”
  29. a good logo idea
  30. a poor business name
  31. “Maths Buddies”
  32. “Chai Corner”
  33. False
  34. “Sunny Sips”
  35. False
  36. “Stuff and More Stuff”
  37. a good business name
  38. a poor logo idea
  39. a good logo idea
  40. “Zzkkq Bites”

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