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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 653 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Shop” is a poor business name. (a) True (b) False
  2. 2.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Shop” (d) “Stuff and More Stuff”
  3. 3.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  4. 4.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  5. 5.Which of these is a poor business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Paper Petals Cards”
  6. 6.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  7. 7.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  8. 8.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  9. 9.True or false: “Things” is a good business name. (a) True (b) False
  10. 10.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  11. 11.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  12. 12.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  13. 13.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  14. 14.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  15. 15.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  16. 16.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Things” (d) “Maths Buddies”
  17. 17.Which of these is a poor logo idea? (a) a simple lemon shape (b) too many small details (c) easy to draw by hand (d) your own drawing
  18. 18.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  19. 19.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  20. 20.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free
  21. 21.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  22. 22.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) easy to draw by hand (d) a blurry photo
  23. 23.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  24. 24.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  25. 25.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  26. 26.Which of these is a poor logo idea? (a) a simple lemon shape (b) a blurry photo (c) two or three colours (d) clear at a small size
  27. 27.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your cash box (d) your stall table
  28. 28.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  29. 29.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) easy to draw by hand (d) tiny unreadable text
  30. 30.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  31. 31.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Shop”
  32. 32.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  33. 33.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  34. 34.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  35. 35.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Chai Corner”
  36. 36.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  37. 37.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Shop”
  38. 38.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  39. 39.Which of these is a poor logo idea? (a) copied from a big brand (b) two or three colours (c) easy to draw by hand (d) clear at a small size
  40. 40.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea

Answer key

  1. True
  2. “Maths Buddies”
  3. a poor business name
  4. a good logo idea
  5. “Zzkkq Bites”
  6. a good logo idea
  7. “Qxzrt Plvv”
  8. a poor business name
  9. False
  10. “Qxzrt Plvv”
  11. “Paper Petals Cards”
  12. people recognise you
  13. True
  14. a good logo idea
  15. a poor business name
  16. “Maths Buddies”
  17. too many small details
  18. “Paper Petals Cards”
  19. True
  20. it is someone else’s
  21. False
  22. easy to draw by hand
  23. True
  24. a good business name
  25. False
  26. a blurry photo
  27. how people know you
  28. True
  29. tiny unreadable text
  30. False
  31. “Shop”
  32. “Stuff and More Stuff”
  33. “Stuff and More Stuff”
  34. a poor logo idea
  35. “The Losers’ Stall”
  36. short and easy to say
  37. “Green Thumb Saplings”
  38. True
  39. copied from a big brand
  40. a poor logo idea

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