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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 654 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Things”
  2. 2.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  3. 3.Which of these is a poor logo idea? (a) clear at a small size (b) a simple lemon shape (c) two or three colours (d) twenty colours
  4. 4.Which of these is a poor business name? (a) “Shop” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  5. 5.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  6. 6.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  7. 7.Which of these is a good logo idea? (a) easy to draw by hand (b) a blurry photo (c) too many small details (d) twenty colours
  8. 8.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  9. 9.Which of these is a poor business name? (a) “Things” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  10. 10.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  11. 11.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Things” (d) “Stuff and More Stuff”
  12. 12.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  13. 13.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  14. 14.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  15. 15.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Shop” (d) “Sunny Sips”
  16. 16.Which of these is a poor business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  17. 17.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  18. 18.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  19. 19.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  20. 20.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  21. 21.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  22. 22.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Things” (d) “Qxzrt Plvv”
  23. 23.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  24. 24.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) too many small details (d) easy to draw by hand
  25. 25.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) a blurry photo (d) a simple lemon shape
  26. 26.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) how people know you (d) your stall table
  27. 27.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  28. 28.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  29. 29.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) clear at a small size (d) copied from a big brand
  30. 30.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  31. 31.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free
  32. 32.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Shop” (d) “Stuff and More Stuff”
  33. 33.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  34. 34.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Maths Buddies”
  35. 35.True or false: “Things” is a good business name. (a) True (b) False
  36. 36.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  37. 37.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Chai Corner” (d) “The Losers’ Stall”
  38. 38.True or false: “Things” is a poor business name. (a) False (b) True
  39. 39.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  40. 40.True or false: “twenty colours” is a poor logo idea. (a) False (b) True

Answer key

  1. “Things”
  2. a good business name
  3. twenty colours
  4. “Shop”
  5. a poor business name
  6. False
  7. easy to draw by hand
  8. a good logo idea
  9. “Things”
  10. a poor logo idea
  11. “Sunny Sips”
  12. a good business name
  13. False
  14. short and easy to say
  15. “Sunny Sips”
  16. “Zzkkq Bites”
  17. a poor business name
  18. a good logo idea
  19. a poor business name
  20. people recognise you
  21. “Green Thumb Saplings”
  22. “Chai Corner”
  23. a good logo idea
  24. too many small details
  25. a simple lemon shape
  26. how people know you
  27. True
  28. a good business name
  29. clear at a small size
  30. a poor business name
  31. it is someone else’s
  32. “Bright Bookmarks”
  33. True
  34. “Stuff and More Stuff”
  35. False
  36. “Paper Petals Cards”
  37. “The Losers’ Stall”
  38. True
  39. False
  40. True

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