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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 671 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Maths Buddies” (b) “Shop” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  2. 2.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  3. 3.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Shop” (d) “Things”
  4. 4.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  5. 5.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  6. 6.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  7. 7.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  8. 8.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) it is someone else’s (d) copying is smart
  9. 9.Which of these is a poor logo idea? (a) a blurry photo (b) clear at a small size (c) your own drawing (d) easy to draw by hand
  10. 10.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  11. 11.True or false: “Chai Corner” is a good business name. (a) False (b) True
  12. 12.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  13. 13.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  14. 14.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  15. 15.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  16. 16.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  17. 17.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  18. 18.🏷️ What is a brand? (a) your stall table (b) how people know you (c) your cash box (d) a type of loan
  19. 19.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  20. 20.✍️ A good business name is… (a) very long (b) rude (c) short and easy to say (d) impossible to spell
  21. 21.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) twenty colours (d) easy to draw by hand
  22. 22.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  23. 23.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  24. 24.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Chai Corner”
  25. 25.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  26. 26.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  27. 27.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  28. 28.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  29. 29.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  30. 30.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  31. 31.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) two or three colours (d) tiny unreadable text
  32. 32.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) twenty colours (d) a simple lemon shape
  33. 33.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Things” (d) “Paper Petals Cards”
  34. 34.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  35. 35.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  36. 36.Which of these is a good logo idea? (a) your own drawing (b) copied from a big brand (c) too many small details (d) tiny unreadable text
  37. 37.Which of these is a good business name? (a) “Things” (b) “Chai Corner” (c) “Shop” (d) “The Losers’ Stall”
  38. 38.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  39. 39.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Maths Buddies” (d) “The Losers’ Stall”
  40. 40.Which of these is a poor logo idea? (a) two or three colours (b) twenty colours (c) your own drawing (d) easy to draw by hand

Answer key

  1. “Maths Buddies”
  2. False
  3. “Bright Bookmarks”
  4. a poor business name
  5. people recognise you
  6. a good business name
  7. “Stuff and More Stuff”
  8. it is someone else’s
  9. a blurry photo
  10. False
  11. True
  12. False
  13. a poor business name
  14. True
  15. False
  16. a good business name
  17. a good logo idea
  18. how people know you
  19. False
  20. short and easy to say
  21. easy to draw by hand
  22. a good logo idea
  23. True
  24. “The Losers’ Stall”
  25. True
  26. False
  27. False
  28. “The Losers’ Stall”
  29. False
  30. False
  31. two or three colours
  32. a simple lemon shape
  33. “Paper Petals Cards”
  34. False
  35. True
  36. your own drawing
  37. “Chai Corner”
  38. a poor logo idea
  39. “Maths Buddies”
  40. twenty colours

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