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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 677 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  2. 2.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Shop”
  3. 3.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  4. 4.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  5. 5.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  6. 6.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  7. 7.🔍 Which is the odd one out? (a) “Shop” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  8. 8.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  9. 9.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) easy to draw by hand (d) twenty colours
  10. 10.Which of these is a good business name? (a) “Maths Buddies” (b) “Things” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  11. 11.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  12. 12.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  13. 13.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  14. 14.True or false: “Things” is a poor business name. (a) True (b) False
  15. 15.True or false: “Shop” is a good business name. (a) True (b) False
  16. 16.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) tiny unreadable text (d) clear at a small size
  17. 17.Which of these is a poor logo idea? (a) two or three colours (b) too many small details (c) easy to draw by hand (d) a simple lemon shape
  18. 18.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  19. 19.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  20. 20.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Bright Bookmarks” (d) “Things”
  21. 21.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  22. 22.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  23. 23.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  24. 24.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) no reason (d) to confuse buyers
  25. 25.Which of these is a poor logo idea? (a) twenty colours (b) your own drawing (c) easy to draw by hand (d) a simple lemon shape
  26. 26.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  27. 27.Which of these is a poor business name? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Shop” (d) “Chai Corner”
  28. 28.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) logos are free (d) it is too easy
  29. 29.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) a simple lemon shape (d) copied from a big brand
  30. 30.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Things”
  31. 31.Which of these is a good logo idea? (a) twenty colours (b) a simple lemon shape (c) copied from a big brand (d) tiny unreadable text
  32. 32.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Maths Buddies”
  33. 33.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  34. 34.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  35. 35.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Things”
  36. 36.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) twenty colours (d) your own drawing
  37. 37.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  38. 38.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  39. 39.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  40. 40.Which of these is a good logo idea? (a) clear at a small size (b) copied from a big brand (c) twenty colours (d) a blurry photo

Answer key

  1. “Bright Bookmarks”
  2. “Paper Petals Cards”
  3. “Stuff and More Stuff”
  4. a good business name
  5. a poor business name
  6. a good logo idea
  7. “Maths Buddies”
  8. a good business name
  9. easy to draw by hand
  10. “Maths Buddies”
  11. a poor business name
  12. “Green Thumb Saplings”
  13. “Qxzrt Plvv”
  14. True
  15. False
  16. tiny unreadable text
  17. too many small details
  18. False
  19. True
  20. “Bright Bookmarks”
  21. a good logo idea
  22. a poor logo idea
  23. a good business name
  24. people recognise you
  25. twenty colours
  26. a poor logo idea
  27. “Shop”
  28. it is someone else’s
  29. copied from a big brand
  30. “Things”
  31. a simple lemon shape
  32. “Zzkkq Bites”
  33. True
  34. True
  35. “Paper Petals Cards”
  36. your own drawing
  37. a good logo idea
  38. True
  39. a poor logo idea
  40. clear at a small size

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