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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 718 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Shop” (d) “Paper Petals Cards”
  2. 2.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  3. 3.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  4. 4.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  5. 5.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  6. 6.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Things”
  7. 7.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  8. 8.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  9. 9.✍️ A good business name is… (a) impossible to spell (b) short and easy to say (c) very long (d) rude
  10. 10.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  11. 11.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Zzkkq Bites”
  12. 12.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  13. 13.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  14. 14.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  15. 15.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) a simple lemon shape (d) copied from a big brand
  16. 16.True or false: “Chai Corner” is a good business name. (a) False (b) True
  17. 17.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  18. 18.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Shop” (d) “Things”
  19. 19.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  20. 20.Which of these is a poor business name? (a) “Chai Corner” (b) “Shop” (c) “Paper Petals Cards” (d) “Sunny Sips”
  21. 21.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) your own drawing (d) too many small details
  22. 22.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  23. 23.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) it is someone else’s (d) logos are free
  24. 24.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  25. 25.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  26. 26.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  27. 27.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  28. 28.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  29. 29.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  30. 30.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  31. 31.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  32. 32.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  33. 33.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Shop”
  34. 34.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  35. 35.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) no reason (d) people recognise you
  36. 36.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Things”
  37. 37.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  38. 38.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) twenty colours (d) a simple lemon shape
  39. 39.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  40. 40.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Things”

Answer key

  1. “Paper Petals Cards”
  2. “Stuff and More Stuff”
  3. a poor logo idea
  4. True
  5. False
  6. “Maths Buddies”
  7. a poor logo idea
  8. True
  9. short and easy to say
  10. a good logo idea
  11. “Zzkkq Bites”
  12. False
  13. False
  14. a poor business name
  15. copied from a big brand
  16. True
  17. a good logo idea
  18. “Paper Petals Cards”
  19. True
  20. “Shop”
  21. your own drawing
  22. False
  23. it is someone else’s
  24. True
  25. False
  26. False
  27. a poor business name
  28. a poor logo idea
  29. a good business name
  30. False
  31. False
  32. True
  33. “Bright Bookmarks”
  34. False
  35. people recognise you
  36. “Bright Bookmarks”
  37. True
  38. a simple lemon shape
  39. False
  40. “Sunny Sips”

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