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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 719 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  2. 2.True or false: “too many small details” is a good logo idea. (a) False (b) True
  3. 3.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  4. 4.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  5. 5.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  6. 6.Which of these is a good business name? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Shop” (d) “Things”
  7. 7.Which of these is a good logo idea? (a) a simple lemon shape (b) tiny unreadable text (c) too many small details (d) copied from a big brand
  8. 8.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  9. 9.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  10. 10.Which of these is a good business name? (a) “Maths Buddies” (b) “Zzkkq Bites” (c) “Shop” (d) “Qxzrt Plvv”
  11. 11.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  12. 12.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) tiny unreadable text (d) clear at a small size
  13. 13.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  14. 14.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  15. 15.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  16. 16.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Things”
  17. 17.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  18. 18.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) people recognise you (d) no reason
  19. 19.True or false: “Shop” is a good business name. (a) True (b) False
  20. 20.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  21. 21.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  22. 22.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Shop” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  23. 23.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  24. 24.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) it is someone else’s (d) logos are free
  25. 25.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  26. 26.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Things” (d) “Paper Petals Cards”
  27. 27.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  28. 28.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  29. 29.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Chai Corner”
  30. 30.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Things” (c) “Maths Buddies” (d) “Paper Petals Cards”
  32. 32.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  33. 33.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  34. 34.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  35. 35.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  36. 36.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  37. 37.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  38. 38.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  39. 39.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Chai Corner”
  40. 40.Which of these is a poor business name? (a) “Things” (b) “Chai Corner” (c) “Maths Buddies” (d) “Bright Bookmarks”

Answer key

  1. a good logo idea
  2. False
  3. a poor business name
  4. a poor business name
  5. a good business name
  6. “Chai Corner”
  7. a simple lemon shape
  8. True
  9. False
  10. “Maths Buddies”
  11. “Zzkkq Bites”
  12. clear at a small size
  13. short and easy to say
  14. how people know you
  15. False
  16. “Sunny Sips”
  17. a poor logo idea
  18. people recognise you
  19. False
  20. a good logo idea
  21. False
  22. “Paper Petals Cards”
  23. a poor logo idea
  24. it is someone else’s
  25. a poor logo idea
  26. “Paper Petals Cards”
  27. False
  28. False
  29. “Stuff and More Stuff”
  30. True
  31. “Things”
  32. True
  33. True
  34. True
  35. a poor business name
  36. “Bright Bookmarks”
  37. True
  38. “Green Thumb Saplings”
  39. “The Losers’ Stall”
  40. “Things”

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