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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 726 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  2. 2.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  3. 3.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is too easy (d) it is someone else’s
  4. 4.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  5. 5.Which of these is a good logo idea? (a) twenty colours (b) your own drawing (c) a blurry photo (d) tiny unreadable text
  6. 6.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  7. 7.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  8. 8.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  9. 9.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  10. 10.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  11. 11.Which of these is a poor business name? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Shop” (d) “Green Thumb Saplings”
  12. 12.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  13. 13.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  14. 14.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  15. 15.Which of these is a good logo idea? (a) a simple lemon shape (b) twenty colours (c) a blurry photo (d) copied from a big brand
  16. 16.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  17. 17.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  18. 18.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  19. 19.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  20. 20.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  21. 21.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Things” (d) “Sunny Sips”
  22. 22.Which of these is a poor logo idea? (a) your own drawing (b) copied from a big brand (c) clear at a small size (d) a simple lemon shape
  23. 23.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  24. 24.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  25. 25.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) tiny unreadable text (d) easy to draw by hand
  26. 26.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  27. 27.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) your cash box (d) how people know you
  28. 28.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  29. 29.✍️ A good business name is… (a) rude (b) short and easy to say (c) impossible to spell (d) very long
  30. 30.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  31. 31.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  32. 32.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  33. 33.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  34. 34.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  35. 35.Which of these is a good business name? (a) “Sunny Sips” (b) “Things” (c) “Shop” (d) “Stuff and More Stuff”
  36. 36.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  37. 37.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Maths Buddies” (d) “The Losers’ Stall”
  38. 38.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) to confuse buyers (d) no reason
  39. 39.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  40. 40.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True

Answer key

  1. a poor logo idea
  2. a poor business name
  3. it is someone else’s
  4. “Bright Bookmarks”
  5. your own drawing
  6. “Sunny Sips”
  7. False
  8. a poor business name
  9. True
  10. “Zzkkq Bites”
  11. “Shop”
  12. a good business name
  13. a good business name
  14. True
  15. a simple lemon shape
  16. True
  17. False
  18. False
  19. “Maths Buddies”
  20. True
  21. “Things”
  22. copied from a big brand
  23. a good business name
  24. “Paper Petals Cards”
  25. easy to draw by hand
  26. False
  27. how people know you
  28. False
  29. short and easy to say
  30. False
  31. False
  32. False
  33. a good logo idea
  34. “Qxzrt Plvv”
  35. “Sunny Sips”
  36. a good business name
  37. “Maths Buddies”
  38. people recognise you
  39. a poor logo idea
  40. True

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