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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 727 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor logo idea? (a) your own drawing (b) two or three colours (c) a blurry photo (d) clear at a small size
  2. 2.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  3. 3.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  4. 4.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) copying is smart (d) logos are free
  5. 5.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  6. 6.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) copied from a big brand (d) clear at a small size
  7. 7.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Things” (d) “Bright Bookmarks”
  8. 8.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  9. 9.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  10. 10.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Maths Buddies”
  11. 11.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  12. 12.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  13. 13.True or false: “Things” is a poor business name. (a) False (b) True
  14. 14.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  15. 15.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  16. 16.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  17. 17.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  18. 18.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  19. 19.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  20. 20.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  21. 21.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  22. 22.Which of these is a poor logo idea? (a) easy to draw by hand (b) a simple lemon shape (c) your own drawing (d) too many small details
  23. 23.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Shop”
  24. 24.Which of these is a good logo idea? (a) tiny unreadable text (b) twenty colours (c) copied from a big brand (d) easy to draw by hand
  25. 25.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  26. 26.True or false: “too many small details” is a good logo idea. (a) True (b) False
  27. 27.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  28. 28.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Things” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  29. 29.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  30. 30.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Chai Corner”
  31. 31.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  32. 32.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) tiny unreadable text (d) your own drawing
  33. 33.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  34. 34.Which of these is a good business name? (a) “Shop” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Things”
  35. 35.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  36. 36.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  37. 37.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  38. 38.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Shop” (c) “Things” (d) “Stuff and More Stuff”
  39. 39.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Maths Buddies”
  40. 40.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) too many small details (d) clear at a small size

Answer key

  1. a blurry photo
  2. a poor business name
  3. a poor business name
  4. it is someone else’s
  5. False
  6. copied from a big brand
  7. “Things”
  8. a good business name
  9. a poor logo idea
  10. “The Losers’ Stall”
  11. “The Losers’ Stall”
  12. a good logo idea
  13. True
  14. people recognise you
  15. a poor business name
  16. True
  17. short and easy to say
  18. a good logo idea
  19. a poor business name
  20. a good business name
  21. a good logo idea
  22. too many small details
  23. “Shop”
  24. easy to draw by hand
  25. False
  26. False
  27. False
  28. “Things”
  29. True
  30. “Chai Corner”
  31. a poor business name
  32. tiny unreadable text
  33. False
  34. “Paper Petals Cards”
  35. True
  36. False
  37. True
  38. “Chai Corner”
  39. “Qxzrt Plvv”
  40. clear at a small size

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