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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 740 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  2. 2.Which of these is a poor logo idea? (a) tiny unreadable text (b) two or three colours (c) a simple lemon shape (d) easy to draw by hand
  3. 3.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
  4. 4.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Zzkkq Bites”
  5. 5.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Things”
  6. 6.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  7. 7.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  8. 8.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  9. 9.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  10. 10.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Sunny Sips”
  11. 11.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  12. 12.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  13. 13.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  14. 14.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  15. 15.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) easy to draw by hand (d) copied from a big brand
  16. 16.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  17. 17.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) twenty colours (d) a simple lemon shape
  18. 18.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  19. 19.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  20. 20.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “Maths Buddies” (d) “The Losers’ Stall”
  21. 21.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Bright Bookmarks”
  22. 22.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  23. 23.Which of these is a good logo idea? (a) tiny unreadable text (b) twenty colours (c) two or three colours (d) too many small details
  24. 24.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  25. 25.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Shop” (d) “Sunny Sips”
  26. 26.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  27. 27.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Things” (d) “Green Thumb Saplings”
  28. 28.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  29. 29.🎨 Why not copy a famous logo? (a) it is someone else’s (b) copying is smart (c) logos are free (d) it is too easy
  30. 30.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  31. 31.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) clear at a small size (d) copied from a big brand
  32. 32.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  33. 33.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  34. 34.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Shop”
  35. 35.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  36. 36.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  37. 37.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) people recognise you (d) to confuse buyers
  38. 38.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  39. 39.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  40. 40.True or false: “too many small details” is a good logo idea. (a) True (b) False

Answer key

  1. “Green Thumb Saplings”
  2. tiny unreadable text
  3. how people know you
  4. “Zzkkq Bites”
  5. “Things”
  6. “Paper Petals Cards”
  7. a good logo idea
  8. True
  9. True
  10. “Qxzrt Plvv”
  11. True
  12. a good logo idea
  13. a good business name
  14. True
  15. easy to draw by hand
  16. a good business name
  17. twenty colours
  18. False
  19. short and easy to say
  20. “Maths Buddies”
  21. “Stuff and More Stuff”
  22. a poor business name
  23. two or three colours
  24. a good business name
  25. “Sunny Sips”
  26. False
  27. “Green Thumb Saplings”
  28. False
  29. it is someone else’s
  30. a poor logo idea
  31. clear at a small size
  32. False
  33. “Stuff and More Stuff”
  34. “Shop”
  35. “Paper Petals Cards”
  36. a poor business name
  37. people recognise you
  38. False
  39. a poor business name
  40. False

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