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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 741 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  2. 2.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Sunny Sips”
  3. 3.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  4. 4.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  5. 5.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  6. 6.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  7. 7.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Things”
  8. 8.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  9. 9.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  10. 10.✍️ A good business name is… (a) rude (b) short and easy to say (c) impossible to spell (d) very long
  11. 11.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  12. 12.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Paper Petals Cards”
  13. 13.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  14. 14.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  15. 15.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Sunny Sips”
  16. 16.Which of these is a good business name? (a) “Shop” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  17. 17.Which of these is a good logo idea? (a) a simple lemon shape (b) copied from a big brand (c) twenty colours (d) too many small details
  18. 18.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  19. 19.Which of these is a good business name? (a) “Sunny Sips” (b) “Things” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  20. 20.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Maths Buddies”
  21. 21.🏷️ What is a brand? (a) your cash box (b) your stall table (c) how people know you (d) a type of loan
  22. 22.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  23. 23.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Zzkkq Bites”
  24. 24.Which of these is a good business name? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Shop” (d) “The Losers’ Stall”
  25. 25.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) no reason (d) it costs more
  26. 26.True or false: “Shop” is a poor business name. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Maths Buddies”
  28. 28.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  29. 29.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  30. 30.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  31. 31.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) copying is smart (d) it is too easy
  32. 32.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  33. 33.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  34. 34.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) your own drawing (d) clear at a small size
  35. 35.Which of these is a poor logo idea? (a) a blurry photo (b) your own drawing (c) a simple lemon shape (d) two or three colours
  36. 36.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) too many small details (d) your own drawing
  37. 37.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Shop” (c) “Bright Bookmarks” (d) “Maths Buddies”
  38. 38.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  39. 39.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  40. 40.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name

Answer key

  1. a poor logo idea
  2. “Sunny Sips”
  3. True
  4. a poor business name
  5. “Stuff and More Stuff”
  6. a poor logo idea
  7. “Green Thumb Saplings”
  8. a good logo idea
  9. True
  10. short and easy to say
  11. True
  12. “Zzkkq Bites”
  13. a good logo idea
  14. a poor business name
  15. “The Losers’ Stall”
  16. “Paper Petals Cards”
  17. a simple lemon shape
  18. False
  19. “Sunny Sips”
  20. “Qxzrt Plvv”
  21. how people know you
  22. True
  23. “Chai Corner”
  24. “Maths Buddies”
  25. people recognise you
  26. True
  27. “Qxzrt Plvv”
  28. False
  29. a good business name
  30. True
  31. it is someone else’s
  32. a good business name
  33. True
  34. copied from a big brand
  35. a blurry photo
  36. too many small details
  37. “Shop”
  38. True
  39. False
  40. a poor business name

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