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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 750 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  2. 2.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  3. 3.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) easy to draw by hand (d) copied from a big brand
  4. 4.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  5. 5.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  6. 6.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Sunny Sips”
  7. 7.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  8. 8.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  9. 9.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  10. 10.🔍 Which is the odd one out? (a) “Shop” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Things”
  11. 11.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  12. 12.🏷️ What is a brand? (a) your cash box (b) your stall table (c) how people know you (d) a type of loan
  13. 13.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Shop”
  14. 14.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  15. 15.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) logos are free (d) copying is smart
  16. 16.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  17. 17.True or false: “Chai Corner” is a good business name. (a) False (b) True
  18. 18.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  19. 19.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) two or three colours (d) copied from a big brand
  20. 20.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  21. 21.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  22. 22.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Shop” (c) “Zzkkq Bites” (d) “Sunny Sips”
  24. 24.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  25. 25.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  26. 26.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  27. 27.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) twenty colours (d) two or three colours
  28. 28.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  29. 29.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  30. 30.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  31. 31.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Chai Corner”
  32. 32.Which of these is a poor business name? (a) “Chai Corner” (b) “Things” (c) “Sunny Sips” (d) “Paper Petals Cards”
  33. 33.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Sunny Sips” (d) “Maths Buddies”
  34. 34.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Maths Buddies”
  35. 35.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Sunny Sips”
  36. 36.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Zzkkq Bites” (d) “Shop”
  37. 37.True or false: “Things” is a poor business name. (a) False (b) True
  38. 38.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  39. 39.🔍 Which is the odd one out? (a) “Things” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Bright Bookmarks”
  40. 40.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason

Answer key

  1. a good logo idea
  2. “The Losers’ Stall”
  3. copied from a big brand
  4. False
  5. False
  6. “Stuff and More Stuff”
  7. False
  8. a poor business name
  9. a good logo idea
  10. “Bright Bookmarks”
  11. “Sunny Sips”
  12. how people know you
  13. “Green Thumb Saplings”
  14. a good logo idea
  15. it is someone else’s
  16. a good logo idea
  17. True
  18. True
  19. two or three colours
  20. a poor logo idea
  21. True
  22. a poor business name
  23. “Sunny Sips”
  24. False
  25. a good business name
  26. a poor logo idea
  27. twenty colours
  28. True
  29. True
  30. False
  31. “The Losers’ Stall”
  32. “Things”
  33. “Shop”
  34. “Zzkkq Bites”
  35. “Zzkkq Bites”
  36. “Paper Petals Cards”
  37. True
  38. True
  39. “Things”
  40. people recognise you

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