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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 76 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  2. 2.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Things” (c) “Sunny Sips” (d) “Maths Buddies”
  3. 3.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  4. 4.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  5. 5.True or false: “Shop” is a poor business name. (a) False (b) True
  6. 6.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  7. 7.Which of these is a poor business name? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  8. 8.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  9. 9.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  10. 10.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Shop” (d) “Paper Petals Cards”
  11. 11.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  12. 12.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  13. 13.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  14. 14.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  15. 15.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  16. 16.Which of these is a poor logo idea? (a) a simple lemon shape (b) copied from a big brand (c) clear at a small size (d) easy to draw by hand
  17. 17.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  18. 18.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Shop” (d) “Things”
  19. 19.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  20. 20.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Shop”
  21. 21.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  22. 22.True or false: “too many small details” is a good logo idea. (a) False (b) True
  23. 23.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  24. 24.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  25. 25.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  26. 26.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  27. 27.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  28. 28.Which of these is a good logo idea? (a) copied from a big brand (b) two or three colours (c) too many small details (d) twenty colours
  29. 29.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Green Thumb Saplings”
  30. 30.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  31. 31.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  32. 32.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  33. 33.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  34. 34.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  35. 35.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  36. 36.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) it costs more (d) people recognise you
  37. 37.🔍 Which is the odd one out? (a) “Shop” (b) “Qxzrt Plvv” (c) “Things” (d) “Sunny Sips”
  38. 38.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  39. 39.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  40. 40.True or false: “a blurry photo” is a good logo idea. (a) True (b) False

Answer key

  1. False
  2. “Things”
  3. False
  4. “Stuff and More Stuff”
  5. True
  6. how people know you
  7. “Stuff and More Stuff”
  8. “Paper Petals Cards”
  9. True
  10. “Paper Petals Cards”
  11. a good logo idea
  12. a poor logo idea
  13. a poor logo idea
  14. False
  15. a good business name
  16. copied from a big brand
  17. “Bright Bookmarks”
  18. “Chai Corner”
  19. a poor business name
  20. “Maths Buddies”
  21. a poor business name
  22. False
  23. False
  24. a poor logo idea
  25. False
  26. False
  27. True
  28. two or three colours
  29. “Zzkkq Bites”
  30. a poor business name
  31. a good business name
  32. False
  33. False
  34. a good logo idea
  35. a good business name
  36. people recognise you
  37. “Sunny Sips”
  38. a good logo idea
  39. False
  40. False

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