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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 806 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  2. 2.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  3. 3.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Sunny Sips”
  4. 4.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Things”
  5. 5.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  6. 6.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a blurry photo (d) two or three colours
  7. 7.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  8. 8.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Maths Buddies” (d) “Paper Petals Cards”
  9. 9.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Things”
  10. 10.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) it is too easy (d) copying is smart
  11. 11.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  12. 12.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  13. 13.Which of these is a poor logo idea? (a) two or three colours (b) tiny unreadable text (c) easy to draw by hand (d) a simple lemon shape
  14. 14.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  15. 15.✍️ A good business name is… (a) very long (b) impossible to spell (c) short and easy to say (d) rude
  16. 16.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  17. 17.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) people recognise you (d) no reason
  18. 18.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  19. 19.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  20. 20.Which of these is a good business name? (a) “Things” (b) “Shop” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  21. 21.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  22. 22.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  23. 23.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
  24. 24.🔍 Which is the odd one out? (a) “Things” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  25. 25.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  26. 26.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  27. 27.Which of these is a good business name? (a) “Things” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  28. 28.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “Chai Corner”
  29. 29.🔍 Which is the odd one out? (a) “Shop” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  30. 30.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  31. 31.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  32. 32.True or false: “Things” is a good business name. (a) True (b) False
  33. 33.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  34. 34.Which of these is a good logo idea? (a) a blurry photo (b) a simple lemon shape (c) copied from a big brand (d) twenty colours
  35. 35.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  36. 36.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  37. 37.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “The Losers’ Stall”
  38. 38.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  39. 39.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  40. 40.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea

Answer key

  1. “Qxzrt Plvv”
  2. a good logo idea
  3. “Qxzrt Plvv”
  4. “Things”
  5. True
  6. a blurry photo
  7. True
  8. “Stuff and More Stuff”
  9. “Things”
  10. it is someone else’s
  11. False
  12. a poor business name
  13. tiny unreadable text
  14. a poor business name
  15. short and easy to say
  16. True
  17. people recognise you
  18. True
  19. True
  20. “Sunny Sips”
  21. “Bright Bookmarks”
  22. “Maths Buddies”
  23. how people know you
  24. “Maths Buddies”
  25. a poor logo idea
  26. a good business name
  27. “Green Thumb Saplings”
  28. “Zzkkq Bites”
  29. “Green Thumb Saplings”
  30. “Stuff and More Stuff”
  31. a poor business name
  32. False
  33. “Sunny Sips”
  34. a simple lemon shape
  35. a good logo idea
  36. a good logo idea
  37. “Chai Corner”
  38. a poor logo idea
  39. a poor business name
  40. a poor logo idea

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