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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 813 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  2. 2.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  3. 3.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  4. 4.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  5. 5.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  6. 6.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  7. 7.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  8. 8.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Things”
  9. 9.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Shop” (d) “Qxzrt Plvv”
  10. 10.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Chai Corner”
  11. 11.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  12. 12.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) copied from a big brand (d) your own drawing
  13. 13.🔍 Which is the odd one out? (a) “Things” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  14. 14.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) two or three colours (d) tiny unreadable text
  15. 15.True or false: “Chai Corner” is a good business name. (a) False (b) True
  16. 16.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  17. 17.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  18. 18.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  19. 19.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  20. 20.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Things” (c) “Sunny Sips” (d) “Chai Corner”
  21. 21.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  22. 22.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  23. 23.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “Bright Bookmarks” (d) “Maths Buddies”
  24. 24.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  25. 25.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  26. 26.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  27. 27.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Shop”
  28. 28.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  29. 29.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your stall table (d) your cash box
  30. 30.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  31. 31.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  32. 32.Which of these is a poor business name? (a) “Maths Buddies” (b) “Shop” (c) “Sunny Sips” (d) “Chai Corner”
  33. 33.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  34. 34.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) clear at a small size (d) a simple lemon shape
  35. 35.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) logos are free (d) copying is smart
  36. 36.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  37. 37.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  38. 38.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Shop” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  39. 39.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  40. 40.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False

Answer key

  1. a good business name
  2. False
  3. “Zzkkq Bites”
  4. False
  5. a good logo idea
  6. people recognise you
  7. a poor business name
  8. “Maths Buddies”
  9. “Paper Petals Cards”
  10. “Qxzrt Plvv”
  11. a good logo idea
  12. your own drawing
  13. “Paper Petals Cards”
  14. tiny unreadable text
  15. True
  16. a good business name
  17. “Qxzrt Plvv”
  18. True
  19. False
  20. “Things”
  21. True
  22. “Zzkkq Bites”
  23. “Things”
  24. False
  25. a poor business name
  26. short and easy to say
  27. “Shop”
  28. a poor business name
  29. how people know you
  30. a poor logo idea
  31. “Sunny Sips”
  32. “Shop”
  33. True
  34. copied from a big brand
  35. it is someone else’s
  36. False
  37. a poor logo idea
  38. “Green Thumb Saplings”
  39. a poor business name
  40. True

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