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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 85 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  2. 2.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  3. 3.Which of these is a poor business name? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Maths Buddies”
  4. 4.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  5. 5.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  6. 6.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  7. 7.Which of these is a poor business name? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  8. 8.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  9. 9.Which of these is a poor logo idea? (a) twenty colours (b) easy to draw by hand (c) a simple lemon shape (d) two or three colours
  10. 10.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  11. 11.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  12. 12.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  13. 13.Which of these is a good business name? (a) “Sunny Sips” (b) “Things” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  14. 14.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a simple lemon shape (d) tiny unreadable text
  15. 15.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  16. 16.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  17. 17.True or false: “too many small details” is a good logo idea. (a) True (b) False
  18. 18.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  19. 19.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  20. 20.True or false: “Chai Corner” is a good business name. (a) True (b) False
  21. 21.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Shop” (d) “The Losers’ Stall”
  22. 22.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  23. 23.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  24. 24.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  25. 25.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  26. 26.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Shop” (d) “Bright Bookmarks”
  27. 27.Which of these is a poor logo idea? (a) easy to draw by hand (b) a blurry photo (c) your own drawing (d) two or three colours
  28. 28.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  29. 29.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  30. 30.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  31. 31.True or false: “Shop” is a poor business name. (a) False (b) True
  32. 32.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) a blurry photo (d) clear at a small size
  33. 33.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  34. 34.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  36. 36.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  37. 37.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  38. 38.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  39. 39.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  40. 40.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s

Answer key

  1. “Paper Petals Cards”
  2. a poor business name
  3. “Stuff and More Stuff”
  4. “Green Thumb Saplings”
  5. short and easy to say
  6. False
  7. “Zzkkq Bites”
  8. a poor logo idea
  9. twenty colours
  10. True
  11. a good logo idea
  12. False
  13. “Sunny Sips”
  14. tiny unreadable text
  15. True
  16. False
  17. False
  18. False
  19. True
  20. True
  21. “Chai Corner”
  22. “Qxzrt Plvv”
  23. True
  24. “The Losers’ Stall”
  25. people recognise you
  26. “Bright Bookmarks”
  27. a blurry photo
  28. “Bright Bookmarks”
  29. True
  30. True
  31. True
  32. clear at a small size
  33. a poor business name
  34. True
  35. “Zzkkq Bites”
  36. a good business name
  37. a good business name
  38. a good logo idea
  39. True
  40. it is someone else’s

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