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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 89 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  2. 2.🏷️ What is a brand? (a) how people know you (b) your cash box (c) your stall table (d) a type of loan
  3. 3.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  4. 4.🔍 Which is the odd one out? (a) “Things” (b) “Maths Buddies” (c) “Shop” (d) “Qxzrt Plvv”
  5. 5.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  6. 6.True or false: “Shop” is a good business name. (a) False (b) True
  7. 7.True or false: “Chai Corner” is a good business name. (a) True (b) False
  8. 8.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  9. 9.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  10. 10.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “The Losers’ Stall”
  11. 11.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) tiny unreadable text (d) a simple lemon shape
  12. 12.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  13. 13.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  14. 14.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  15. 15.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  16. 16.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  17. 17.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  18. 18.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  19. 19.True or false: “too many small details” is a good logo idea. (a) False (b) True
  20. 20.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Things” (c) “Shop” (d) “Bright Bookmarks”
  21. 21.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) a blurry photo (d) a simple lemon shape
  22. 22.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  23. 23.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  24. 24.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  25. 25.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  26. 26.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Shop” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  28. 28.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Shop”
  29. 29.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  30. 30.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Paper Petals Cards” (d) “Chai Corner”
  31. 31.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  32. 32.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Chai Corner”
  33. 33.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  34. 34.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  35. 35.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  36. 36.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  37. 37.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  38. 38.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  39. 39.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  40. 40.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Green Thumb Saplings”

Answer key

  1. True
  2. how people know you
  3. True
  4. “Maths Buddies”
  5. False
  6. False
  7. True
  8. a poor logo idea
  9. True
  10. “The Losers’ Stall”
  11. a simple lemon shape
  12. a poor business name
  13. False
  14. False
  15. True
  16. a good business name
  17. False
  18. “Paper Petals Cards”
  19. False
  20. “Bright Bookmarks”
  21. a blurry photo
  22. people recognise you
  23. a good logo idea
  24. a poor business name
  25. False
  26. True
  27. “Paper Petals Cards”
  28. “Shop”
  29. True
  30. “Shop”
  31. a good logo idea
  32. “Zzkkq Bites”
  33. True
  34. False
  35. False
  36. “Stuff and More Stuff”
  37. a poor business name
  38. a good logo idea
  39. a poor logo idea
  40. “Qxzrt Plvv”

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