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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 90 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  2. 2.Which of these is a poor logo idea? (a) tiny unreadable text (b) your own drawing (c) clear at a small size (d) two or three colours
  3. 3.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  4. 4.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) two or three colours (d) tiny unreadable text
  5. 5.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) clear at a small size (d) too many small details
  6. 6.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) tiny unreadable text (d) copied from a big brand
  7. 7.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  8. 8.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Sunny Sips”
  9. 9.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Shop”
  10. 10.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  11. 11.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  13. 13.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  14. 14.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  15. 15.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  16. 16.Which of these is a poor logo idea? (a) clear at a small size (b) copied from a big brand (c) easy to draw by hand (d) two or three colours
  17. 17.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Maths Buddies”
  18. 18.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  19. 19.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Things” (d) “Sunny Sips”
  20. 20.True or false: “Things” is a good business name. (a) True (b) False
  21. 21.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  22. 22.Which of these is a poor logo idea? (a) clear at a small size (b) a simple lemon shape (c) two or three colours (d) a blurry photo
  23. 23.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  24. 24.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  25. 25.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  26. 26.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  27. 27.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  28. 28.Which of these is a good business name? (a) “Things” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  29. 29.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  30. 30.Which of these is a good business name? (a) “Shop” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  31. 31.🏷️ What is a brand? (a) how people know you (b) your stall table (c) a type of loan (d) your cash box
  32. 32.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  33. 33.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  34. 34.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  35. 35.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  36. 36.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) no reason (d) people recognise you
  37. 37.Which of these is a poor business name? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Chai Corner”
  38. 38.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  39. 39.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  40. 40.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea

Answer key

  1. a poor logo idea
  2. tiny unreadable text
  3. a good business name
  4. two or three colours
  5. too many small details
  6. easy to draw by hand
  7. False
  8. “Stuff and More Stuff”
  9. “Paper Petals Cards”
  10. “Green Thumb Saplings”
  11. False
  12. “Sunny Sips”
  13. False
  14. True
  15. a good business name
  16. copied from a big brand
  17. “Maths Buddies”
  18. False
  19. “Sunny Sips”
  20. False
  21. a good logo idea
  22. a blurry photo
  23. True
  24. True
  25. a good logo idea
  26. False
  27. True
  28. “Bright Bookmarks”
  29. a poor logo idea
  30. “Paper Petals Cards”
  31. how people know you
  32. False
  33. False
  34. a good logo idea
  35. a poor business name
  36. people recognise you
  37. “Qxzrt Plvv”
  38. a good business name
  39. “Zzkkq Bites”
  40. a poor logo idea

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