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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 953 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Shop” (d) “Green Thumb Saplings”
  2. 2.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  3. 3.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  4. 4.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  5. 5.🏷️ What is a brand? (a) your cash box (b) how people know you (c) a type of loan (d) your stall table
  6. 6.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  7. 7.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Shop” (d) “Green Thumb Saplings”
  8. 8.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) tiny unreadable text (d) clear at a small size
  9. 9.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  10. 10.Which of these is a good business name? (a) “Shop” (b) “Zzkkq Bites” (c) “Things” (d) “Paper Petals Cards”
  11. 11.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  12. 12.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  13. 13.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  14. 14.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) two or three colours (d) tiny unreadable text
  15. 15.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Chai Corner”
  16. 16.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  17. 17.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Things”
  18. 18.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  19. 19.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  20. 20.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Paper Petals Cards” (d) “Things”
  21. 21.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  22. 22.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  23. 23.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  24. 24.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Shop”
  25. 25.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  26. 26.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) tiny unreadable text (d) a simple lemon shape
  27. 27.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  28. 28.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) twenty colours (d) copied from a big brand
  29. 29.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  30. 30.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) too many small details (d) clear at a small size
  31. 31.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Sunny Sips”
  32. 32.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  33. 33.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Chai Corner”
  34. 34.True or false: “Chai Corner” is a good business name. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “Things” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  36. 36.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  37. 37.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  38. 38.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  39. 39.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  40. 40.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say

Answer key

  1. “Shop”
  2. “Maths Buddies”
  3. False
  4. True
  5. how people know you
  6. False
  7. “Green Thumb Saplings”
  8. clear at a small size
  9. True
  10. “Paper Petals Cards”
  11. a poor business name
  12. False
  13. a good business name
  14. two or three colours
  15. “Zzkkq Bites”
  16. a good logo idea
  17. “Sunny Sips”
  18. True
  19. a good business name
  20. “Paper Petals Cards”
  21. a poor business name
  22. a poor logo idea
  23. False
  24. “Green Thumb Saplings”
  25. a good logo idea
  26. a simple lemon shape
  27. people recognise you
  28. easy to draw by hand
  29. True
  30. too many small details
  31. “Sunny Sips”
  32. a good logo idea
  33. “The Losers’ Stall”
  34. True
  35. “Bright Bookmarks”
  36. “Stuff and More Stuff”
  37. False
  38. False
  39. False
  40. short and easy to say

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