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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 99 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  2. 2.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  3. 3.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) it is too easy (d) copying is smart
  4. 4.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) very long (d) rude
  5. 5.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  6. 6.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  7. 7.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  8. 8.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  9. 9.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Things” (d) “Chai Corner”
  10. 10.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) two or three colours (d) copied from a big brand
  11. 11.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  12. 12.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  13. 13.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  14. 14.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  15. 15.Which of these is a poor logo idea? (a) twenty colours (b) a simple lemon shape (c) easy to draw by hand (d) two or three colours
  16. 16.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  17. 17.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Shop”
  18. 18.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  19. 19.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  20. 20.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  21. 21.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Maths Buddies”
  22. 22.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Maths Buddies” (d) “Things”
  24. 24.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  25. 25.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Chai Corner”
  26. 26.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  27. 27.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  28. 28.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  29. 29.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Chai Corner” (d) “Things”
  30. 30.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  31. 31.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) twenty colours (d) clear at a small size
  32. 32.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  33. 33.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  34. 34.Which of these is a poor logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) clear at a small size (d) a simple lemon shape
  35. 35.Which of these is a good business name? (a) “Things” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  36. 36.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  37. 37.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  38. 38.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  39. 39.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  40. 40.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name

Answer key

  1. False
  2. False
  3. it is someone else’s
  4. short and easy to say
  5. a good business name
  6. “Bright Bookmarks”
  7. False
  8. a good business name
  9. “Chai Corner”
  10. two or three colours
  11. how people know you
  12. a good business name
  13. True
  14. True
  15. twenty colours
  16. a poor business name
  17. “Shop”
  18. a good business name
  19. False
  20. False
  21. “The Losers’ Stall”
  22. a poor business name
  23. “Things”
  24. a poor business name
  25. “Zzkkq Bites”
  26. True
  27. a poor business name
  28. a poor business name
  29. “Things”
  30. a poor logo idea
  31. clear at a small size
  32. False
  33. True
  34. tiny unreadable text
  35. “Chai Corner”
  36. a good logo idea
  37. a good logo idea
  38. “Sunny Sips”
  39. a poor logo idea
  40. a good business name

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