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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 14 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Handmade cards, ₹30 each, made by Class 7” is honest and clear. (a) True (b) False
  2. 2.True or false: “a short video post” is social media. (a) False (b) True
  3. 3.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  4. 4.🔒 What should NEVER go in a stall post? (a) the stall name (b) your home address (c) the price (d) what you sell
  5. 5.True or false: “Free cards!*” (*not free) is misleading. (a) False (b) True
  6. 6.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  7. 7.📣 Which kind of marketing is this: a friend tells a friend? (a) social media (b) a poster (c) word of mouth
  8. 8.📣 Which kind of marketing is this: a chart by the gate? (a) word of mouth (b) a poster (c) social media
  9. 9.True or false: “a short video post” is a poster. (a) True (b) False
  10. 10.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) False (b) True
  11. 11.🔍 Which is the odd one out? (a) a post on a family page (b) a short video post (c) a notice-board sheet (d) a parent’s status post
  12. 12.Which of these is social media? (a) a flyer in the lift (b) chat at the bus stop (c) a chart by the gate (d) a parent’s status post
  13. 13.True or false: “a friend tells a friend” is a poster. (a) True (b) False
  14. 14.True or false: “a short video post” is word of mouth. (a) False (b) True
  15. 15.True or false: “a sign at the stall” is word of mouth. (a) False (b) True
  16. 16.True or false: “chat at the bus stop” is word of mouth. (a) False (b) True
  17. 17.True or false: “Price: ask me, it depends on you 😉” is misleading. (a) False (b) True
  18. 18.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) chat at the bus stop (d) an online photo update
  19. 19.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  20. 20.Which of these is a poster? (a) a teacher recommends it (b) a notice-board sheet (c) a short video post (d) an online photo update
  21. 21.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  22. 22.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) misleading (b) honest and clear
  23. 23.🔍 Which is the odd one out? (a) a teacher recommends it (b) a buyer tells her cousin (c) a flyer in the lift (d) a friend tells a friend
  24. 24.📣 Which kind of marketing is this: a post on a family page? (a) word of mouth (b) a poster (c) social media
  25. 25.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  26. 26.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) True (b) False
  27. 27.📱 A 12-year-old wants to post about the stall online. What first? (a) share home address (b) post right away (c) ask a parent (d) ask a stranger
  28. 28.📣 Is this stall message honest and clear, or misleading? “Chai ₹10 · Saturday 9–12 · Gate 2” (a) misleading (b) honest and clear
  29. 29.True or false: “Only 1 left!” (there are 50) is misleading. (a) False (b) True
  30. 30.Which of these is a poster? (a) a parent’s status post (b) a flyer in the lift (c) a buyer tells her cousin (d) a post on a family page
  31. 31.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) True (b) False
  32. 32.🔍 Which is the odd one out? (a) a sign at the stall (b) a chart by the gate (c) a short video post (d) a notice-board sheet
  33. 33.Which of these is social media? (a) chat at the bus stop (b) an online photo update (c) a chart by the gate (d) a teacher recommends it
  34. 34.True or false: “a notice-board sheet” is word of mouth. (a) False (b) True
  35. 35.True or false: “a flyer in the lift” is word of mouth. (a) False (b) True
  36. 36.Which of these is a poster? (a) a buyer tells her cousin (b) a friend tells a friend (c) a sign at the stall (d) a parent’s status post
  37. 37.True or false: “a notice-board sheet” is a poster. (a) False (b) True
  38. 38.🗣️ The cheapest marketing is often… (a) happy customers (b) TV adverts (c) shouting (d) huge billboards
  39. 39.📣 Which kind of marketing is this: an online photo update? (a) word of mouth (b) a poster (c) social media
  40. 40.Which of these is word of mouth? (a) a sign at the stall (b) chat at the bus stop (c) a notice-board sheet (d) an online photo update

Answer key

  1. True
  2. True
  3. misleading
  4. your home address
  5. True
  6. honest and clear
  7. word of mouth
  8. a poster
  9. False
  10. False
  11. a notice-board sheet
  12. a parent’s status post
  13. False
  14. False
  15. False
  16. True
  17. True
  18. an online photo update
  19. honest and clear
  20. a notice-board sheet
  21. misleading
  22. misleading
  23. a flyer in the lift
  24. social media
  25. honest and clear
  26. True
  27. ask a parent
  28. honest and clear
  29. True
  30. a flyer in the lift
  31. False
  32. a short video post
  33. an online photo update
  34. False
  35. False
  36. a sign at the stall
  37. True
  38. happy customers
  39. social media
  40. chat at the bus stop

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