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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 15 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a stranger (b) ask a parent (c) post right away (d) share home address
  2. 2.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  3. 3.🔍 Which is the odd one out? (a) a teacher recommends it (b) a friend tells a friend (c) chat at the bus stop (d) a parent’s status post
  4. 4.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) a poster (c) word of mouth
  5. 5.🪧 What must a good poster say? (a) a secret code (b) what, price, where, when (c) nothing clear (d) only the logo
  6. 6.🔍 Which is the odd one out? (a) a parent’s status post (b) a short video post (c) an online photo update (d) a notice-board sheet
  7. 7.🔒 What should NEVER go in a stall post? (a) your home address (b) the stall name (c) what you sell (d) the price
  8. 8.📣 Which kind of marketing is this: a post on a family page? (a) word of mouth (b) a poster (c) social media
  9. 9.🔍 Which is the odd one out? (a) a notice-board sheet (b) a sign at the stall (c) a flyer in the lift (d) a post on a family page
  10. 10.Which of these is a poster? (a) an online photo update (b) a sign at the stall (c) a teacher recommends it (d) a parent’s status post
  11. 11.True or false: “chat at the bus stop” is word of mouth. (a) False (b) True
  12. 12.📣 Which kind of marketing is this: an online photo update? (a) a poster (b) word of mouth (c) social media
  13. 13.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  14. 14.True or false: “chat at the bus stop” is a poster. (a) False (b) True
  15. 15.📣 Which kind of marketing is this: a short video post? (a) social media (b) a poster (c) word of mouth
  16. 16.Which of these is word of mouth? (a) a notice-board sheet (b) a parent’s status post (c) an online photo update (d) a friend tells a friend
  17. 17.🔍 Which is the odd one out? (a) a flyer in the lift (b) a buyer tells her cousin (c) a notice-board sheet (d) a sign at the stall
  18. 18.Which of these is social media? (a) a short video post (b) a flyer in the lift (c) a notice-board sheet (d) chat at the bus stop
  19. 19.🔍 Which is the odd one out? (a) a teacher recommends it (b) a short video post (c) a friend tells a friend (d) a buyer tells her cousin
  20. 20.✅ A good marketing message is… (a) secret (b) honest and clear (c) loud and false (d) very long
  21. 21.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) misleading (b) honest and clear
  22. 22.True or false: “an online photo update” is word of mouth. (a) True (b) False
  23. 23.📣 Which kind of marketing is this: a teacher recommends it? (a) word of mouth (b) social media (c) a poster
  24. 24.🔍 Which is the odd one out? (a) a notice-board sheet (b) a flyer in the lift (c) a sign at the stall (d) chat at the bus stop
  25. 25.Which of these is a poster? (a) an online photo update (b) a chart by the gate (c) a post on a family page (d) a buyer tells her cousin
  26. 26.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  27. 27.True or false: “a parent’s status post” is social media. (a) False (b) True
  28. 28.🔍 Which is the odd one out? (a) a post on a family page (b) a chart by the gate (c) a short video post (d) an online photo update
  29. 29.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) chat at the bus stop (c) a friend tells a friend (d) a flyer in the lift
  30. 30.🗣️ The cheapest marketing is often… (a) TV adverts (b) shouting (c) happy customers (d) huge billboards
  31. 31.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) honest and clear (b) misleading
  32. 32.True or false: “a sign at the stall” is a poster. (a) True (b) False
  33. 33.Which of these is word of mouth? (a) a teacher recommends it (b) a flyer in the lift (c) a short video post (d) a chart by the gate
  34. 34.True or false: “a friend tells a friend” is word of mouth. (a) True (b) False
  35. 35.Which of these is a poster? (a) a short video post (b) an online photo update (c) a notice-board sheet (d) a buyer tells her cousin
  36. 36.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) False (b) True
  37. 37.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) True (b) False
  38. 38.🔍 Which is the odd one out? (a) a short video post (b) a sign at the stall (c) an online photo update (d) a post on a family page
  39. 39.Which of these is a poster? (a) chat at the bus stop (b) a flyer in the lift (c) a parent’s status post (d) a friend tells a friend
  40. 40.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) True (b) False

Answer key

  1. ask a parent
  2. misleading
  3. a parent’s status post
  4. a poster
  5. what, price, where, when
  6. a notice-board sheet
  7. your home address
  8. social media
  9. a post on a family page
  10. a sign at the stall
  11. True
  12. social media
  13. honest and clear
  14. False
  15. social media
  16. a friend tells a friend
  17. a buyer tells her cousin
  18. a short video post
  19. a short video post
  20. honest and clear
  21. honest and clear
  22. False
  23. word of mouth
  24. chat at the bus stop
  25. a chart by the gate
  26. misleading
  27. True
  28. a chart by the gate
  29. a flyer in the lift
  30. happy customers
  31. misleading
  32. True
  33. a teacher recommends it
  34. True
  35. a notice-board sheet
  36. False
  37. False
  38. a sign at the stall
  39. a flyer in the lift
  40. False

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