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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 339 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) False (b) True
  2. 2.True or false: “Cures colds in one sip!” is honest and clear. (a) True (b) False
  3. 3.True or false: “Bookmarks ₹15, made from old calendars” is honest and clear. (a) True (b) False
  4. 4.Which of these is a poster? (a) a buyer tells her cousin (b) a flyer in the lift (c) a teacher recommends it (d) a friend tells a friend
  5. 5.📣 Which kind of marketing is this: a friend tells a friend? (a) social media (b) a poster (c) word of mouth
  6. 6.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) False (b) True
  7. 7.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) honest and clear (b) misleading
  8. 8.Which of these is social media? (a) a chart by the gate (b) a post on a family page (c) chat at the bus stop (d) a buyer tells her cousin
  9. 9.Which of these is social media? (a) a notice-board sheet (b) chat at the bus stop (c) a teacher recommends it (d) a parent’s status post
  10. 10.Which of these is word of mouth? (a) a parent’s status post (b) a post on a family page (c) a teacher recommends it (d) a flyer in the lift
  11. 11.True or false: “an online photo update” is social media. (a) True (b) False
  12. 12.📣 Which kind of marketing is this: a chart by the gate? (a) a poster (b) word of mouth (c) social media
  13. 13.🗣️ The cheapest marketing is often… (a) huge billboards (b) TV adverts (c) shouting (d) happy customers
  14. 14.Which of these is a poster? (a) a notice-board sheet (b) a parent’s status post (c) a short video post (d) a post on a family page
  15. 15.True or false: “chat at the bus stop” is a poster. (a) True (b) False
  16. 16.True or false: “Free cards!*” (*not free) is honest and clear. (a) False (b) True
  17. 17.Which of these is social media? (a) a teacher recommends it (b) a buyer tells her cousin (c) a notice-board sheet (d) a short video post
  18. 18.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) a notice-board sheet (d) a teacher recommends it
  19. 19.True or false: “a teacher recommends it” is social media. (a) False (b) True
  20. 20.Which of these is word of mouth? (a) a chart by the gate (b) a post on a family page (c) a sign at the stall (d) a buyer tells her cousin
  21. 21.📣 Which kind of marketing is this: a parent’s status post? (a) social media (b) a poster (c) word of mouth
  22. 22.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) honest and clear (b) misleading
  23. 23.📱 A 12-year-old wants to post about the stall online. What first? (a) share home address (b) ask a stranger (c) ask a parent (d) post right away
  24. 24.True or false: “a parent’s status post” is word of mouth. (a) True (b) False
  25. 25.🔒 What should NEVER go in a stall post? (a) what you sell (b) your home address (c) the price (d) the stall name
  26. 26.🔍 Which is the odd one out? (a) chat at the bus stop (b) a friend tells a friend (c) a flyer in the lift (d) a buyer tells her cousin
  27. 27.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is honest and clear. (a) True (b) False
  28. 28.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) honest and clear (b) misleading
  29. 29.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) honest and clear (b) misleading
  30. 30.🪧 What must a good poster say? (a) nothing clear (b) what, price, where, when (c) a secret code (d) only the logo
  31. 31.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) True (b) False
  32. 32.True or false: “a sign at the stall” is a poster. (a) True (b) False
  33. 33.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  34. 34.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) False (b) True
  35. 35.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) honest and clear (b) misleading
  36. 36.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) False (b) True
  37. 37.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) True (b) False
  38. 38.Which of these is word of mouth? (a) a flyer in the lift (b) a notice-board sheet (c) an online photo update (d) a friend tells a friend
  39. 39.True or false: “Cures colds in one sip!” is misleading. (a) False (b) True
  40. 40.🔍 Which is the odd one out? (a) a flyer in the lift (b) a short video post (c) a chart by the gate (d) a notice-board sheet

Answer key

  1. False
  2. False
  3. True
  4. a flyer in the lift
  5. word of mouth
  6. False
  7. honest and clear
  8. a post on a family page
  9. a parent’s status post
  10. a teacher recommends it
  11. True
  12. a poster
  13. happy customers
  14. a notice-board sheet
  15. False
  16. False
  17. a short video post
  18. a notice-board sheet
  19. False
  20. a buyer tells her cousin
  21. social media
  22. misleading
  23. ask a parent
  24. False
  25. your home address
  26. a flyer in the lift
  27. True
  28. misleading
  29. honest and clear
  30. what, price, where, when
  31. False
  32. True
  33. honest and clear
  34. True
  35. misleading
  36. True
  37. False
  38. a friend tells a friend
  39. True
  40. a short video post

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