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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 101 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) a sugar-free recipe (d) we are open
  2. 2.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
  3. 3.🔍 Which is the odd one out? (a) copying a rival’s logo (b) grabbing their spot (c) posting fake reviews (d) a fair, lower price
  4. 4.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) better quality (d) breaking their sign
  5. 5.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) ready in five minutes (d) it has a price
  6. 6.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
  7. 7.Which of these is a fair way to compete? (a) posting fake reviews (b) a fair, lower price (c) copying a rival’s logo (d) grabbing their spot
  8. 8.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) delivered to your door (d) we sell things
  9. 9.Which of these is a fair way to compete? (a) breaking their sign (b) lying about a rival (c) better quality (d) copying a rival’s logo
  10. 10.🔍 Which is the odd one out? (a) breaking their sign (b) better quality (c) lying about a rival (d) grabbing their spot
  11. 11.🔍 Which is the odd one out? (a) delivered to your door (b) ready in five minutes (c) we are open (d) a new flavour each week
  12. 12.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
  13. 13.Which of these is a fair way to compete? (a) breaking their sign (b) a new flavour (c) spreading rumours (d) lying about a rival
  14. 14.True or false: “it has a price” is not a unique selling point. (a) True (b) False
  15. 15.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
  16. 16.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
  17. 17.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
  18. 18.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) a new flavour each week (d) it has a price
  19. 19.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) free name tags (d) we sell things
  20. 20.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
  21. 21.Which of these is not a unique selling point? (a) free name tags (b) we sell things (c) a new flavour each week (d) made from waste paper
  22. 22.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
  23. 23.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) posting fake reviews (d) friendlier service
  24. 24.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
  25. 25.True or false: “free name tags” is not a unique selling point. (a) True (b) False
  26. 26.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
  27. 27.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) a new flavour each week (d) we are open
  28. 28.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) better quality (d) a fair, lower price
  30. 30.Which of these is not a unique selling point? (a) a new flavour each week (b) same as every stall (c) a sugar-free recipe (d) free name tags
  31. 31.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
  32. 32.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
  33. 33.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
  34. 34.🔍 Which is the odd one out? (a) a new flavour each week (b) it has a price (c) delivered to your door (d) a sugar-free recipe
  35. 35.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
  36. 36.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
  37. 37.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
  38. 38.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) skip it (d) ask what buyers miss
  39. 39.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) a cleaner stall (d) posting fake reviews
  40. 40.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False

Answer key

  1. a sugar-free recipe
  2. a clear USP
  3. a fair, lower price
  4. breaking their sign
  5. ready in five minutes
  6. True
  7. a fair, lower price
  8. delivered to your door
  9. better quality
  10. better quality
  11. we are open
  12. a fair way to compete
  13. a new flavour
  14. True
  15. a unique selling point
  16. False
  17. not a USP
  18. a new flavour each week
  19. free name tags
  20. they get better choices
  21. we sell things
  22. an unfair way
  23. friendlier service
  24. a fair way to compete
  25. False
  26. True
  27. we are open
  28. False
  29. copying a rival’s logo
  30. same as every stall
  31. an unfair way
  32. a clear USP
  33. a clear USP
  34. it has a price
  35. not a USP
  36. not a USP
  37. False
  38. ask what buyers miss
  39. a cleaner stall
  40. True

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