Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 2.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) better quality (c) faster service (d) a fair, lower price
- 3.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) a fair, lower price (d) copying a rival’s logo
- 4.Which of these is not a unique selling point? (a) a new flavour each week (b) we are open (c) personalised with names (d) free name tags
- 5.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) spreading rumours (d) better quality
- 6.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) prices always rise (d) shops get rude
- 7.Which of these is not a unique selling point? (a) a sugar-free recipe (b) it is a product (c) delivered to your door (d) a new flavour each week
- 8.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 9.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 10.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 11.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 12.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) we sell things (d) same as every stall
- 13.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) skip it (d) ask what buyers miss
- 14.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 15.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 16.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 17.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 18.Which of these is an unfair way to compete? (a) a new flavour (b) posting fake reviews (c) a cleaner stall (d) better quality
- 19.Which of these is a clear unique selling point? (a) made from waste paper (b) we have a table (c) we are open (d) we sell things
- 20.🔍 Which is the odd one out? (a) breaking their sign (b) a new flavour (c) lying about a rival (d) copying a rival’s logo
- 21.Which of these is a fair way to compete? (a) a fair, lower price (b) grabbing their spot (c) lying about a rival (d) breaking their sign
- 22.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) it is a product (d) made from waste paper
- 23.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 24.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 25.🔍 Which is the odd one out? (a) free name tags (b) we sell things (c) personalised with names (d) a new flavour each week
- 26.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 27.🏪 What is a competitor? (a) a customer (b) a rival seller (c) a supplier (d) your teammate
- 28.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) lying about a rival (d) posting fake reviews
- 29.Which of these is a fair way to compete? (a) a new flavour (b) lying about a rival (c) posting fake reviews (d) copying a rival’s logo
- 30.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 31.Which of these is a clear unique selling point? (a) free name tags (b) same as every stall (c) it is a product (d) we are open
- 32.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 33.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) grabbing their spot (d) a new flavour
- 34.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to close them down (d) to copy their sign
- 35.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 36.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) a fair, lower price (d) lying about a rival
- 37.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a rude sign (d) a higher price only
- 38.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) it has a price (d) made from waste paper
- 39.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 40.Which of these is not a unique selling point? (a) delivered to your door (b) same as every stall (c) ready in five minutes (d) personalised with names
Answer key
- False
- copying a rival’s logo
- copying a rival’s logo
- we are open
- better quality
- they get better choices
- it is a product
- an unfair way
- False
- True
- a clear USP
- personalised with names
- ask what buyers miss
- a fair way to compete
- not a USP
- True
- a fair way to compete
- posting fake reviews
- made from waste paper
- a new flavour
- a fair, lower price
- it is a product
- a fair way to compete
- True
- we sell things
- True
- a rival seller
- friendlier service
- a new flavour
- a clear USP
- free name tags
- a fair way to compete
- grabbing their spot
- to set a fair price
- True
- lying about a rival
- a unique selling point
- made from waste paper
- a fair way to compete
- same as every stall
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