Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) it is a product (b) free name tags (c) we sell things (d) same as every stall
- 2.🔍 Which is the odd one out? (a) spreading rumours (b) faster service (c) breaking their sign (d) copying a rival’s logo
- 3.🔍 Which is the odd one out? (a) better quality (b) faster service (c) a cleaner stall (d) spreading rumours
- 4.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 5.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 6.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) a new flavour (d) posting fake reviews
- 7.🔍 Which is the odd one out? (a) posting fake reviews (b) a new flavour (c) friendlier service (d) a cleaner stall
- 8.Which of these is a fair way to compete? (a) posting fake reviews (b) friendlier service (c) grabbing their spot (d) breaking their sign
- 9.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 10.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 11.🔍 Which is the odd one out? (a) personalised with names (b) a new flavour each week (c) we are open (d) free name tags
- 12.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 13.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 14.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 15.🔍 Which is the odd one out? (a) a new flavour each week (b) personalised with names (c) we have a table (d) made from waste paper
- 16.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 17.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 18.Which of these is a fair way to compete? (a) a fair, lower price (b) lying about a rival (c) breaking their sign (d) spreading rumours
- 19.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 20.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) friendlier service (d) breaking their sign
- 21.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 22.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 23.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) skip it (d) ask what buyers miss
- 24.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) posting fake reviews (d) faster service
- 25.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a louder voice (d) a higher price only
- 26.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to close them down (d) to complain
- 27.🔍 Which is the odd one out? (a) it has a price (b) made from waste paper (c) a new flavour each week (d) a sugar-free recipe
- 28.Which of these is not a unique selling point? (a) free name tags (b) made from waste paper (c) delivered to your door (d) same as every stall
- 29.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) we have a table (d) we sell things
- 30.Which of these is not a unique selling point? (a) we sell things (b) ready in five minutes (c) made from waste paper (d) personalised with names
- 31.🔍 Which is the odd one out? (a) it is a product (b) we have a table (c) a new flavour each week (d) we are open
- 32.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 33.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 34.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) personalised with names (d) we have a table
- 35.Which of these is a fair way to compete? (a) lying about a rival (b) posting fake reviews (c) better quality (d) grabbing their spot
- 36.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 37.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 38.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 39.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 40.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) ready in five minutes (d) it has a price
Answer key
- free name tags
- faster service
- spreading rumours
- an unfair way
- a fair way to compete
- a new flavour
- posting fake reviews
- friendlier service
- False
- False
- we are open
- True
- a fair way to compete
- not a USP
- we have a table
- True
- True
- a fair, lower price
- False
- friendlier service
- False
- True
- ask what buyers miss
- faster service
- a unique selling point
- to set a fair price
- it has a price
- same as every stall
- a sugar-free recipe
- we sell things
- a new flavour each week
- False
- True
- we have a table
- better quality
- a clear USP
- an unfair way
- not a USP
- a fair way to compete
- ready in five minutes
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