Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.🔍 Which is the odd one out? (a) a sugar-free recipe (b) same as every stall (c) it has a price (d) we are open
- 2.Which of these is an unfair way to compete? (a) faster service (b) friendlier service (c) breaking their sign (d) better quality
- 3.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
- 4.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 5.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 6.🔍 Which is the odd one out? (a) a new flavour (b) breaking their sign (c) spreading rumours (d) posting fake reviews
- 7.Which of these is an unfair way to compete? (a) a fair, lower price (b) grabbing their spot (c) a new flavour (d) better quality
- 8.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) copying a rival’s logo (d) a fair, lower price
- 9.Which of these is not a unique selling point? (a) personalised with names (b) we sell things (c) free name tags (d) delivered to your door
- 10.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 11.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) skip it (d) copy the rival exactly
- 12.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 13.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 14.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) delivered to your door (d) it is a product
- 15.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 16.🏪 What is a competitor? (a) a customer (b) a supplier (c) a rival seller (d) your teammate
- 17.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 18.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 19.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 20.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) same as every stall (d) delivered to your door
- 21.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 22.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 23.🔍 Which is the odd one out? (a) a cleaner stall (b) breaking their sign (c) faster service (d) a fair, lower price
- 24.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 25.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 26.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) spreading rumours (d) a cleaner stall
- 27.Which of these is not a unique selling point? (a) free name tags (b) a sugar-free recipe (c) it has a price (d) delivered to your door
- 28.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 29.🔍 Which is the odd one out? (a) copying a rival’s logo (b) friendlier service (c) a fair, lower price (d) better quality
- 30.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 31.🔍 Which is the odd one out? (a) it has a price (b) personalised with names (c) we sell things (d) it is a product
- 32.Which of these is a clear unique selling point? (a) we sell things (b) free name tags (c) we have a table (d) we are open
- 33.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 34.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 35.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to set a fair price (d) to copy their sign
- 36.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) better quality (d) spreading rumours
- 37.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) we sell things (d) delivered to your door
- 38.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) a new flavour (d) lying about a rival
- 39.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) we have a table (d) made from waste paper
- 40.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
Answer key
- a sugar-free recipe
- breaking their sign
- they get better choices
- a clear USP
- an unfair way
- a new flavour
- grabbing their spot
- copying a rival’s logo
- we sell things
- a fair way to compete
- ask what buyers miss
- a clear USP
- not a USP
- it is a product
- False
- a rival seller
- True
- an unfair way
- True
- delivered to your door
- True
- a unique selling point
- breaking their sign
- False
- not a USP
- spreading rumours
- it has a price
- True
- copying a rival’s logo
- an unfair way
- personalised with names
- free name tags
- not a USP
- a clear USP
- to set a fair price
- better quality
- we sell things
- a new flavour
- made from waste paper
- a fair way to compete
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