Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) posting fake reviews (d) copying a rival’s logo
- 2.Which of these is a fair way to compete? (a) grabbing their spot (b) better quality (c) spreading rumours (d) posting fake reviews
- 3.Which of these is a clear unique selling point? (a) we sell things (b) free name tags (c) same as every stall (d) we are open
- 4.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) personalised with names (d) we are open
- 5.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 6.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) spreading rumours (d) posting fake reviews
- 7.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 8.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 9.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 10.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) a sugar-free recipe (d) it has a price
- 11.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 13.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 14.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) personalised with names (d) it has a price
- 15.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 16.Which of these is a fair way to compete? (a) a cleaner stall (b) spreading rumours (c) lying about a rival (d) copying a rival’s logo
- 17.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) copying a rival’s logo (d) better quality
- 18.Which of these is not a unique selling point? (a) a new flavour each week (b) delivered to your door (c) made from waste paper (d) it is a product
- 19.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) we are open (d) free name tags
- 20.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 21.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 22.Which of these is an unfair way to compete? (a) a cleaner stall (b) a new flavour (c) breaking their sign (d) better quality
- 23.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) free name tags (d) it is a product
- 24.Which of these is not a unique selling point? (a) a new flavour each week (b) same as every stall (c) a sugar-free recipe (d) ready in five minutes
- 25.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 26.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 27.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 28.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 29.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 30.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) breaking their sign (d) friendlier service
- 31.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 32.Which of these is a clear unique selling point? (a) same as every stall (b) we are open (c) a new flavour each week (d) we sell things
- 33.Which of these is not a unique selling point? (a) a new flavour each week (b) delivered to your door (c) ready in five minutes (d) we are open
- 34.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 35.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 36.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 37.Which of these is not a unique selling point? (a) a sugar-free recipe (b) made from waste paper (c) free name tags (d) we have a table
- 38.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to close them down (d) to copy their sign
- 39.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 40.Which of these is an unfair way to compete? (a) faster service (b) posting fake reviews (c) friendlier service (d) better quality
Answer key
- better quality
- better quality
- free name tags
- we are open
- True
- a cleaner stall
- True
- not a USP
- True
- a sugar-free recipe
- True
- a unique selling point
- ask what buyers miss
- it has a price
- a fair way to compete
- a cleaner stall
- copying a rival’s logo
- it is a product
- free name tags
- True
- an unfair way
- breaking their sign
- it is a product
- same as every stall
- a clear USP
- not a USP
- False
- False
- a fair way to compete
- friendlier service
- a fair way to compete
- a new flavour each week
- we are open
- a clear USP
- True
- False
- we have a table
- to set a fair price
- a fair way to compete
- posting fake reviews
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