Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 2.🔍 Which is the odd one out? (a) a fair, lower price (b) better quality (c) breaking their sign (d) a new flavour
- 3.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 4.🔍 Which is the odd one out? (a) grabbing their spot (b) spreading rumours (c) faster service (d) copying a rival’s logo
- 5.🔍 Which is the odd one out? (a) spreading rumours (b) posting fake reviews (c) a fair, lower price (d) lying about a rival
- 6.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 7.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) a new flavour each week (d) we have a table
- 8.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) made from waste paper (d) it is a product
- 9.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 10.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) they get better choices (d) prices always rise
- 11.🔍 Which is the odd one out? (a) copying a rival’s logo (b) friendlier service (c) lying about a rival (d) breaking their sign
- 12.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) lying about a rival (d) better quality
- 13.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 14.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 15.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) posting fake reviews (d) a cleaner stall
- 16.Which of these is a clear unique selling point? (a) delivered to your door (b) we sell things (c) we are open (d) we have a table
- 17.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 18.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) a new flavour (d) posting fake reviews
- 19.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 20.Which of these is not a unique selling point? (a) we are open (b) free name tags (c) a sugar-free recipe (d) made from waste paper
- 21.🔍 Which is the odd one out? (a) a new flavour each week (b) we are open (c) a sugar-free recipe (d) personalised with names
- 22.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 23.Which of these is not a unique selling point? (a) same as every stall (b) personalised with names (c) ready in five minutes (d) made from waste paper
- 24.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 25.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 26.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) copying a rival’s logo (d) a cleaner stall
- 27.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 28.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) we sell things (d) delivered to your door
- 29.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) ask what buyers miss (d) pick a random word
- 30.Which of these is an unfair way to compete? (a) a cleaner stall (b) a fair, lower price (c) better quality (d) lying about a rival
- 31.🔍 Which is the odd one out? (a) grabbing their spot (b) friendlier service (c) a new flavour (d) a cleaner stall
- 32.🔍 Which is the odd one out? (a) a new flavour each week (b) it has a price (c) free name tags (d) a sugar-free recipe
- 33.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 34.Which of these is not a unique selling point? (a) delivered to your door (b) we have a table (c) ready in five minutes (d) personalised with names
- 35.Which of these is a clear unique selling point? (a) it has a price (b) personalised with names (c) we sell things (d) we have a table
- 36.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) a sugar-free recipe (d) same as every stall
- 37.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) free name tags (d) we have a table
- 38.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a louder voice (d) a rude sign
- 39.🔍 Which is the odd one out? (a) ready in five minutes (b) a new flavour each week (c) it is a product (d) free name tags
- 40.Which of these is an unfair way to compete? (a) a new flavour (b) a cleaner stall (c) friendlier service (d) grabbing their spot
Answer key
- not a USP
- breaking their sign
- not a USP
- faster service
- a fair, lower price
- a fair way to compete
- a new flavour each week
- made from waste paper
- a fair way to compete
- they get better choices
- friendlier service
- better quality
- a rival seller
- an unfair way
- a cleaner stall
- delivered to your door
- a clear USP
- posting fake reviews
- not a USP
- we are open
- we are open
- to set a fair price
- same as every stall
- an unfair way
- a clear USP
- a cleaner stall
- a clear USP
- delivered to your door
- ask what buyers miss
- lying about a rival
- grabbing their spot
- it has a price
- False
- we have a table
- personalised with names
- a sugar-free recipe
- free name tags
- a unique selling point
- it is a product
- grabbing their spot
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