Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) free name tags (b) delivered to your door (c) same as every stall (d) personalised with names
- 2.Which of these is a clear unique selling point? (a) free name tags (b) it has a price (c) we sell things (d) same as every stall
- 3.Which of these is a fair way to compete? (a) breaking their sign (b) lying about a rival (c) friendlier service (d) grabbing their spot
- 4.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) personalised with names (d) it has a price
- 5.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) better quality (d) spreading rumours
- 6.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 7.Which of these is a clear unique selling point? (a) we are open (b) ready in five minutes (c) it is a product (d) same as every stall
- 8.Which of these is not a unique selling point? (a) a new flavour each week (b) we sell things (c) a sugar-free recipe (d) delivered to your door
- 9.Which of these is not a unique selling point? (a) a sugar-free recipe (b) delivered to your door (c) ready in five minutes (d) we have a table
- 10.🔍 Which is the odd one out? (a) lying about a rival (b) friendlier service (c) posting fake reviews (d) grabbing their spot
- 11.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a unique selling point (d) a rude sign
- 13.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 14.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 15.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 16.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 17.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) spreading rumours (d) a cleaner stall
- 18.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) we have a table (d) made from waste paper
- 19.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 20.Which of these is not a unique selling point? (a) delivered to your door (b) same as every stall (c) free name tags (d) made from waste paper
- 21.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) we are open (d) delivered to your door
- 22.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) personalised with names (d) it has a price
- 23.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 24.🔍 Which is the odd one out? (a) free name tags (b) personalised with names (c) delivered to your door (d) we sell things
- 25.🧪 How can you find a USP? (a) ask what buyers miss (b) skip it (c) copy the rival exactly (d) pick a random word
- 26.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 27.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) we have a table (d) personalised with names
- 28.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) faster service (d) grabbing their spot
- 29.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 30.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 31.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) copying a rival’s logo (d) faster service
- 32.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) copying a rival’s logo (d) faster service
- 33.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 34.🔍 Which is the odd one out? (a) posting fake reviews (b) a cleaner stall (c) faster service (d) better quality
- 35.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) it is a product (d) we are open
- 36.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 37.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 38.🔍 Which is the odd one out? (a) a new flavour (b) copying a rival’s logo (c) lying about a rival (d) grabbing their spot
- 39.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) grabbing their spot (d) a fair, lower price
- 40.🔍 Which is the odd one out? (a) a cleaner stall (b) better quality (c) faster service (d) lying about a rival
Answer key
- same as every stall
- free name tags
- friendlier service
- it has a price
- better quality
- a fair way to compete
- ready in five minutes
- we sell things
- we have a table
- friendlier service
- to set a fair price
- a unique selling point
- a fair way to compete
- a fair way to compete
- a clear USP
- a clear USP
- a cleaner stall
- made from waste paper
- not a USP
- same as every stall
- delivered to your door
- it has a price
- a rival seller
- we sell things
- ask what buyers miss
- they get better choices
- personalised with names
- grabbing their spot
- False
- an unfair way
- faster service
- copying a rival’s logo
- a clear USP
- posting fake reviews
- a sugar-free recipe
- False
- True
- a new flavour
- a fair, lower price
- lying about a rival
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