Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 2.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 3.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 4.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 5.🔍 Which is the odd one out? (a) copying a rival’s logo (b) grabbing their spot (c) a new flavour (d) lying about a rival
- 6.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) personalised with names (d) we are open
- 7.Which of these is a fair way to compete? (a) grabbing their spot (b) copying a rival’s logo (c) posting fake reviews (d) faster service
- 8.Which of these is an unfair way to compete? (a) a new flavour (b) a fair, lower price (c) friendlier service (d) posting fake reviews
- 9.Which of these is an unfair way to compete? (a) a fair, lower price (b) breaking their sign (c) friendlier service (d) faster service
- 10.🔍 Which is the odd one out? (a) we have a table (b) a new flavour each week (c) it is a product (d) it has a price
- 11.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 12.Which of these is not a unique selling point? (a) made from waste paper (b) personalised with names (c) same as every stall (d) a new flavour each week
- 13.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 14.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 15.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 16.🛍️ Why is competition good for customers? (a) prices always rise (b) they get better choices (c) it is not good (d) shops get rude
- 17.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) grabbing their spot (d) a cleaner stall
- 18.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 19.Which of these is a fair way to compete? (a) grabbing their spot (b) copying a rival’s logo (c) a cleaner stall (d) posting fake reviews
- 20.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 21.Which of these is not a unique selling point? (a) made from waste paper (b) personalised with names (c) we have a table (d) a new flavour each week
- 22.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 23.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 24.🔍 Which is the odd one out? (a) copying a rival’s logo (b) friendlier service (c) breaking their sign (d) spreading rumours
- 25.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 26.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 27.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 28.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) a sugar-free recipe (d) we have a table
- 29.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) better quality (d) grabbing their spot
- 30.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 31.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 32.Which of these is not a unique selling point? (a) ready in five minutes (b) it is a product (c) a new flavour each week (d) made from waste paper
- 33.🔍 Which is the odd one out? (a) posting fake reviews (b) a fair, lower price (c) a cleaner stall (d) faster service
- 34.Which of these is a fair way to compete? (a) a fair, lower price (b) copying a rival’s logo (c) breaking their sign (d) lying about a rival
- 35.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 36.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 37.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a higher price only (d) a rude sign
- 38.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to copy their sign (d) to close them down
- 39.Which of these is an unfair way to compete? (a) better quality (b) spreading rumours (c) a new flavour (d) a cleaner stall
- 40.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) friendlier service (d) grabbing their spot
Answer key
- a clear USP
- True
- False
- an unfair way
- a new flavour
- personalised with names
- faster service
- posting fake reviews
- breaking their sign
- a new flavour each week
- True
- same as every stall
- a rival seller
- False
- True
- they get better choices
- a cleaner stall
- True
- a cleaner stall
- a clear USP
- we have a table
- an unfair way
- False
- friendlier service
- False
- True
- False
- a sugar-free recipe
- better quality
- a fair way to compete
- not a USP
- it is a product
- posting fake reviews
- a fair, lower price
- a clear USP
- a fair way to compete
- a unique selling point
- to set a fair price
- spreading rumours
- friendlier service
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