Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a fair way to compete? (a) friendlier service (b) posting fake reviews (c) breaking their sign (d) copying a rival’s logo
- 2.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 3.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) delivered to your door (d) we are open
- 4.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 5.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) friendlier service (d) lying about a rival
- 6.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 7.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) we sell things (d) ready in five minutes
- 8.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 9.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 10.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 11.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) breaking their sign (d) a new flavour
- 12.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 13.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) friendlier service (d) copying a rival’s logo
- 14.🔍 Which is the odd one out? (a) personalised with names (b) we have a table (c) free name tags (d) delivered to your door
- 15.🔍 Which is the odd one out? (a) posting fake reviews (b) faster service (c) a fair, lower price (d) a cleaner stall
- 16.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 17.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a unique selling point (d) a rude sign
- 18.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) we are open (d) it is a product
- 19.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) better quality (d) spreading rumours
- 20.🔍 Which is the odd one out? (a) lying about a rival (b) friendlier service (c) better quality (d) a new flavour
- 21.🔍 Which is the odd one out? (a) personalised with names (b) we have a table (c) we sell things (d) it is a product
- 22.Which of these is an unfair way to compete? (a) faster service (b) posting fake reviews (c) friendlier service (d) a fair, lower price
- 23.🔍 Which is the odd one out? (a) better quality (b) copying a rival’s logo (c) friendlier service (d) a cleaner stall
- 24.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 25.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 26.🔍 Which is the odd one out? (a) grabbing their spot (b) friendlier service (c) posting fake reviews (d) spreading rumours
- 27.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 28.Which of these is a clear unique selling point? (a) it is a product (b) a sugar-free recipe (c) we sell things (d) we are open
- 29.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a fair, lower price (c) posting fake reviews (d) breaking their sign
- 30.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 31.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 32.Which of these is a fair way to compete? (a) better quality (b) lying about a rival (c) spreading rumours (d) copying a rival’s logo
- 33.🔍 Which is the odd one out? (a) made from waste paper (b) a new flavour each week (c) ready in five minutes (d) we sell things
- 34.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 35.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 36.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) a cleaner stall (d) breaking their sign
- 37.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 38.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 39.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 40.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
Answer key
- friendlier service
- not a USP
- we are open
- a fair way to compete
- lying about a rival
- True
- ready in five minutes
- True
- False
- False
- a new flavour
- a clear USP
- copying a rival’s logo
- we have a table
- posting fake reviews
- a fair way to compete
- a unique selling point
- delivered to your door
- spreading rumours
- lying about a rival
- personalised with names
- posting fake reviews
- copying a rival’s logo
- False
- False
- friendlier service
- a clear USP
- a sugar-free recipe
- a fair, lower price
- a fair way to compete
- an unfair way
- better quality
- we sell things
- False
- not a USP
- a cleaner stall
- False
- ask what buyers miss
- not a USP
- to set a fair price
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