Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a higher price only (d) a rude sign
- 3.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we have a table (c) made from waste paper (d) personalised with names
- 4.Which of these is a clear unique selling point? (a) free name tags (b) we are open (c) we have a table (d) it has a price
- 5.Which of these is not a unique selling point? (a) personalised with names (b) we are open (c) made from waste paper (d) a sugar-free recipe
- 6.🔍 Which is the odd one out? (a) we sell things (b) ready in five minutes (c) a sugar-free recipe (d) delivered to your door
- 7.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 8.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 9.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 10.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) spreading rumours (d) faster service
- 11.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 12.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) a new flavour (d) a cleaner stall
- 13.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 14.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) copying a rival’s logo (d) a new flavour
- 15.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 16.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 17.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) prices always rise (d) shops get rude
- 18.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 19.Which of these is a clear unique selling point? (a) it is a product (b) a sugar-free recipe (c) we are open (d) same as every stall
- 20.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) skip it (d) pick a random word
- 21.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) your teammate (d) a customer
- 22.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) it has a price (d) a new flavour each week
- 23.Which of these is an unfair way to compete? (a) faster service (b) posting fake reviews (c) a fair, lower price (d) better quality
- 24.Which of these is a fair way to compete? (a) lying about a rival (b) a cleaner stall (c) breaking their sign (d) copying a rival’s logo
- 25.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 26.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 27.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 28.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 29.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 30.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 31.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 32.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 33.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 34.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 35.Which of these is a fair way to compete? (a) lying about a rival (b) better quality (c) spreading rumours (d) copying a rival’s logo
- 36.🔍 Which is the odd one out? (a) delivered to your door (b) we are open (c) it has a price (d) we sell things
- 37.🔍 Which is the odd one out? (a) a fair, lower price (b) lying about a rival (c) spreading rumours (d) posting fake reviews
- 38.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) made from waste paper (d) we have a table
- 39.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 40.Which of these is not a unique selling point? (a) personalised with names (b) a sugar-free recipe (c) a new flavour each week (d) same as every stall
Answer key
- a clear USP
- a unique selling point
- we have a table
- free name tags
- we are open
- we sell things
- not a USP
- to set a fair price
- False
- faster service
- an unfair way
- copying a rival’s logo
- not a USP
- a new flavour
- a fair way to compete
- a clear USP
- they get better choices
- True
- a sugar-free recipe
- ask what buyers miss
- a rival seller
- it has a price
- posting fake reviews
- a cleaner stall
- True
- an unfair way
- a fair way to compete
- False
- a fair way to compete
- False
- an unfair way
- True
- False
- False
- better quality
- delivered to your door
- a fair, lower price
- made from waste paper
- a clear USP
- same as every stall
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