Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 2.Which of these is a fair way to compete? (a) lying about a rival (b) friendlier service (c) grabbing their spot (d) spreading rumours
- 3.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) pick a random word (d) copy the rival exactly
- 4.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 5.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 6.Which of these is an unfair way to compete? (a) spreading rumours (b) a cleaner stall (c) better quality (d) friendlier service
- 7.Which of these is an unfair way to compete? (a) a new flavour (b) lying about a rival (c) better quality (d) a fair, lower price
- 8.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 9.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) a cleaner stall (d) spreading rumours
- 10.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 11.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 12.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) posting fake reviews (d) friendlier service
- 13.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) free name tags (d) it is a product
- 14.🔍 Which is the odd one out? (a) personalised with names (b) a new flavour each week (c) it is a product (d) ready in five minutes
- 15.🔍 Which is the odd one out? (a) better quality (b) faster service (c) a new flavour (d) breaking their sign
- 16.Which of these is not a unique selling point? (a) made from waste paper (b) delivered to your door (c) we sell things (d) free name tags
- 17.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 18.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) a new flavour (d) grabbing their spot
- 19.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 20.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) we are open (d) personalised with names
- 21.Which of these is a fair way to compete? (a) lying about a rival (b) better quality (c) grabbing their spot (d) copying a rival’s logo
- 22.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 23.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 24.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) we are open (d) made from waste paper
- 25.🔍 Which is the odd one out? (a) breaking their sign (b) better quality (c) posting fake reviews (d) lying about a rival
- 26.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 27.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 28.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) lying about a rival (d) a fair, lower price
- 29.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) a new flavour (d) better quality
- 30.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) posting fake reviews (d) faster service
- 31.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 32.🔍 Which is the odd one out? (a) posting fake reviews (b) copying a rival’s logo (c) faster service (d) lying about a rival
- 33.🏪 What is a competitor? (a) a supplier (b) a customer (c) your teammate (d) a rival seller
- 34.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to complain (d) to set a fair price
- 35.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) personalised with names (d) we are open
- 36.Which of these is not a unique selling point? (a) we have a table (b) a new flavour each week (c) ready in five minutes (d) free name tags
- 37.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) delivered to your door (d) same as every stall
- 38.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 39.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 40.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
Answer key
- True
- friendlier service
- ask what buyers miss
- an unfair way
- False
- spreading rumours
- lying about a rival
- False
- a cleaner stall
- not a USP
- a clear USP
- posting fake reviews
- it is a product
- it is a product
- breaking their sign
- we sell things
- a clear USP
- grabbing their spot
- True
- personalised with names
- better quality
- a fair way to compete
- an unfair way
- made from waste paper
- better quality
- True
- a fair way to compete
- a fair, lower price
- lying about a rival
- faster service
- not a USP
- faster service
- a rival seller
- to set a fair price
- personalised with names
- we have a table
- same as every stall
- a clear USP
- an unfair way
- a clear USP
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