Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) copying a rival’s logo (b) friendlier service (c) faster service (d) a cleaner stall
- 2.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 3.🔍 Which is the odd one out? (a) a sugar-free recipe (b) personalised with names (c) it is a product (d) free name tags
- 4.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 5.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a supplier (d) a customer
- 6.Which of these is a clear unique selling point? (a) same as every stall (b) made from waste paper (c) we are open (d) it is a product
- 7.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) friendlier service (d) posting fake reviews
- 8.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 9.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) a fair, lower price (d) friendlier service
- 10.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) pick a random word (d) ask what buyers miss
- 11.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 12.🔍 Which is the odd one out? (a) personalised with names (b) it has a price (c) we are open (d) it is a product
- 13.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 14.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a new flavour (c) posting fake reviews (d) lying about a rival
- 15.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 16.🔍 Which is the odd one out? (a) spreading rumours (b) breaking their sign (c) lying about a rival (d) a fair, lower price
- 17.Which of these is a fair way to compete? (a) friendlier service (b) posting fake reviews (c) copying a rival’s logo (d) spreading rumours
- 18.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 19.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 20.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 21.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 22.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 23.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a rude sign (d) a higher price only
- 24.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 25.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) a sugar-free recipe (d) it has a price
- 26.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) we are open (d) delivered to your door
- 27.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 28.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 29.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) better quality (d) breaking their sign
- 30.🔍 Which is the odd one out? (a) ready in five minutes (b) same as every stall (c) a new flavour each week (d) made from waste paper
- 31.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) it is a product (c) we are open (d) we sell things
- 32.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 33.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to complain (d) to set a fair price
- 34.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 35.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 36.Which of these is not a unique selling point? (a) we sell things (b) made from waste paper (c) ready in five minutes (d) free name tags
- 37.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 38.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 39.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 40.Which of these is an unfair way to compete? (a) faster service (b) copying a rival’s logo (c) a new flavour (d) a fair, lower price
Answer key
- copying a rival’s logo
- an unfair way
- it is a product
- not a USP
- a rival seller
- made from waste paper
- posting fake reviews
- a clear USP
- grabbing their spot
- ask what buyers miss
- a fair way to compete
- personalised with names
- not a USP
- a new flavour
- True
- a fair, lower price
- friendlier service
- False
- a clear USP
- a fair way to compete
- True
- a fair way to compete
- a unique selling point
- a fair way to compete
- it has a price
- delivered to your door
- True
- True
- breaking their sign
- same as every stall
- a sugar-free recipe
- not a USP
- to set a fair price
- False
- False
- we sell things
- a clear USP
- True
- True
- copying a rival’s logo
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