Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 2.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) grabbing their spot (d) posting fake reviews
- 3.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 4.🛍️ Why is competition good for customers? (a) they get better choices (b) shops get rude (c) prices always rise (d) it is not good
- 5.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) a fair, lower price (d) copying a rival’s logo
- 6.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 7.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to complain (d) to set a fair price
- 8.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 9.Which of these is a fair way to compete? (a) grabbing their spot (b) copying a rival’s logo (c) faster service (d) spreading rumours
- 10.Which of these is not a unique selling point? (a) free name tags (b) a sugar-free recipe (c) made from waste paper (d) it is a product
- 11.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 12.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 13.Which of these is not a unique selling point? (a) delivered to your door (b) we are open (c) made from waste paper (d) personalised with names
- 14.🔍 Which is the odd one out? (a) breaking their sign (b) better quality (c) a new flavour (d) faster service
- 15.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 16.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 17.🔍 Which is the odd one out? (a) same as every stall (b) delivered to your door (c) we sell things (d) we are open
- 18.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) ready in five minutes (d) same as every stall
- 19.Which of these is a clear unique selling point? (a) free name tags (b) we are open (c) it has a price (d) we sell things
- 20.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) we are open (d) a new flavour each week
- 21.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 22.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 23.🔍 Which is the odd one out? (a) it has a price (b) personalised with names (c) a new flavour each week (d) made from waste paper
- 24.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 25.Which of these is not a unique selling point? (a) it has a price (b) delivered to your door (c) personalised with names (d) made from waste paper
- 26.Which of these is a fair way to compete? (a) breaking their sign (b) posting fake reviews (c) grabbing their spot (d) a fair, lower price
- 27.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) a sugar-free recipe (d) same as every stall
- 28.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 29.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a unique selling point (d) a higher price only
- 30.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 31.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) personalised with names (d) same as every stall
- 32.Which of these is not a unique selling point? (a) same as every stall (b) personalised with names (c) a sugar-free recipe (d) ready in five minutes
- 33.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 34.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) faster service (d) spreading rumours
- 35.🔍 Which is the odd one out? (a) a fair, lower price (b) faster service (c) lying about a rival (d) a cleaner stall
- 36.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) personalised with names (d) we sell things
- 37.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 38.Which of these is an unfair way to compete? (a) a new flavour (b) posting fake reviews (c) a fair, lower price (d) better quality
- 39.🔍 Which is the odd one out? (a) ready in five minutes (b) made from waste paper (c) it is a product (d) a sugar-free recipe
- 40.True or false: “we sell things” is not a unique selling point. (a) False (b) True
Answer key
- a clear USP
- a cleaner stall
- not a USP
- they get better choices
- a fair, lower price
- a clear USP
- to set a fair price
- not a USP
- faster service
- it is a product
- False
- True
- we are open
- breaking their sign
- an unfair way
- not a USP
- delivered to your door
- ready in five minutes
- free name tags
- a new flavour each week
- ask what buyers miss
- a rival seller
- it has a price
- a fair way to compete
- it has a price
- a fair, lower price
- a sugar-free recipe
- a clear USP
- a unique selling point
- a clear USP
- personalised with names
- same as every stall
- a fair way to compete
- spreading rumours
- lying about a rival
- personalised with names
- True
- posting fake reviews
- it is a product
- True
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