Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) we sell things (b) same as every stall (c) we have a table (d) a sugar-free recipe
- 2.🔍 Which is the odd one out? (a) personalised with names (b) it has a price (c) same as every stall (d) we sell things
- 3.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) posting fake reviews (d) a fair, lower price
- 4.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) we are open (d) free name tags
- 5.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 6.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 7.🔍 Which is the odd one out? (a) it has a price (b) made from waste paper (c) we have a table (d) we sell things
- 8.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 9.🔍 Which is the odd one out? (a) it has a price (b) a sugar-free recipe (c) we sell things (d) same as every stall
- 10.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) copying a rival’s logo (d) friendlier service
- 11.Which of these is a fair way to compete? (a) lying about a rival (b) better quality (c) copying a rival’s logo (d) posting fake reviews
- 12.Which of these is not a unique selling point? (a) delivered to your door (b) a sugar-free recipe (c) free name tags (d) same as every stall
- 13.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 14.🔍 Which is the odd one out? (a) we have a table (b) it has a price (c) it is a product (d) free name tags
- 15.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to copy their sign (d) to complain
- 16.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 17.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 18.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 19.Which of these is a clear unique selling point? (a) we sell things (b) same as every stall (c) delivered to your door (d) it is a product
- 20.🔍 Which is the odd one out? (a) grabbing their spot (b) better quality (c) a new flavour (d) friendlier service
- 21.Which of these is a fair way to compete? (a) friendlier service (b) copying a rival’s logo (c) lying about a rival (d) breaking their sign
- 22.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 23.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 24.Which of these is an unfair way to compete? (a) better quality (b) copying a rival’s logo (c) a new flavour (d) faster service
- 25.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) it is a product (d) delivered to your door
- 26.🔍 Which is the odd one out? (a) we sell things (b) personalised with names (c) delivered to your door (d) free name tags
- 27.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 28.Which of these is an unfair way to compete? (a) a cleaner stall (b) faster service (c) friendlier service (d) spreading rumours
- 29.🔍 Which is the odd one out? (a) lying about a rival (b) a fair, lower price (c) a cleaner stall (d) better quality
- 30.🛍️ Why is competition good for customers? (a) they get better choices (b) shops get rude (c) prices always rise (d) it is not good
- 31.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 32.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 33.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) a fair, lower price (d) copying a rival’s logo
- 34.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 35.🔍 Which is the odd one out? (a) a new flavour (b) a cleaner stall (c) breaking their sign (d) better quality
- 36.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) we sell things (b) a new flavour each week (c) it is a product (d) same as every stall
- 38.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) faster service (d) copying a rival’s logo
- 39.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 40.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
Answer key
- a sugar-free recipe
- personalised with names
- posting fake reviews
- free name tags
- a fair way to compete
- not a USP
- made from waste paper
- a clear USP
- a sugar-free recipe
- friendlier service
- better quality
- same as every stall
- not a USP
- free name tags
- to set a fair price
- False
- not a USP
- True
- delivered to your door
- grabbing their spot
- friendlier service
- False
- a fair way to compete
- copying a rival’s logo
- it is a product
- we sell things
- a clear USP
- spreading rumours
- lying about a rival
- they get better choices
- True
- a fair way to compete
- a fair, lower price
- True
- breaking their sign
- a clear USP
- a new flavour each week
- faster service
- an unfair way
- an unfair way
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids