Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) delivered to your door (b) personalised with names (c) we have a table (d) free name tags
- 2.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 3.🔍 Which is the odd one out? (a) friendlier service (b) copying a rival’s logo (c) faster service (d) a cleaner stall
- 4.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 5.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 6.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 7.🔍 Which is the odd one out? (a) posting fake reviews (b) breaking their sign (c) lying about a rival (d) faster service
- 8.Which of these is an unfair way to compete? (a) friendlier service (b) lying about a rival (c) a cleaner stall (d) better quality
- 9.Which of these is a fair way to compete? (a) friendlier service (b) spreading rumours (c) lying about a rival (d) grabbing their spot
- 10.Which of these is a clear unique selling point? (a) same as every stall (b) it has a price (c) delivered to your door (d) we have a table
- 11.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to close them down (d) to copy their sign
- 12.Which of these is a clear unique selling point? (a) free name tags (b) we sell things (c) same as every stall (d) it has a price
- 13.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 14.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 15.🔍 Which is the odd one out? (a) we have a table (b) ready in five minutes (c) a sugar-free recipe (d) free name tags
- 16.Which of these is not a unique selling point? (a) personalised with names (b) we sell things (c) delivered to your door (d) a new flavour each week
- 17.🧪 How can you find a USP? (a) copy the rival exactly (b) ask what buyers miss (c) pick a random word (d) skip it
- 18.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 19.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 20.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 21.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) it is a product (d) personalised with names
- 22.Which of these is a clear unique selling point? (a) we sell things (b) same as every stall (c) it is a product (d) made from waste paper
- 23.🔍 Which is the odd one out? (a) made from waste paper (b) a new flavour each week (c) it is a product (d) delivered to your door
- 24.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 25.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a fair, lower price (c) grabbing their spot (d) breaking their sign
- 26.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) posting fake reviews (d) grabbing their spot
- 27.Which of these is not a unique selling point? (a) made from waste paper (b) same as every stall (c) ready in five minutes (d) a new flavour each week
- 28.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 29.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) shops get rude (d) prices always rise
- 30.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) lying about a rival (d) a new flavour
- 31.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 32.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 33.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 34.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 35.🔍 Which is the odd one out? (a) we have a table (b) a sugar-free recipe (c) it has a price (d) same as every stall
- 36.🔍 Which is the odd one out? (a) delivered to your door (b) personalised with names (c) same as every stall (d) free name tags
- 37.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) a new flavour each week (d) we have a table
- 38.Which of these is an unfair way to compete? (a) a new flavour (b) a cleaner stall (c) better quality (d) copying a rival’s logo
- 39.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 40.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) posting fake reviews (d) a cleaner stall
Answer key
- we have a table
- an unfair way
- copying a rival’s logo
- a fair way to compete
- a clear USP
- a fair way to compete
- faster service
- lying about a rival
- friendlier service
- delivered to your door
- to set a fair price
- free name tags
- a fair way to compete
- an unfair way
- we have a table
- we sell things
- ask what buyers miss
- an unfair way
- a fair way to compete
- not a USP
- personalised with names
- made from waste paper
- it is a product
- an unfair way
- a fair, lower price
- a cleaner stall
- same as every stall
- an unfair way
- they get better choices
- a new flavour
- not a USP
- True
- True
- False
- a sugar-free recipe
- same as every stall
- a new flavour each week
- copying a rival’s logo
- not a USP
- posting fake reviews
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