Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
- 2.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 3.🔍 Which is the odd one out? (a) faster service (b) grabbing their spot (c) a cleaner stall (d) a new flavour
- 4.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 5.Which of these is a clear unique selling point? (a) we are open (b) we have a table (c) we sell things (d) a new flavour each week
- 6.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) free name tags (d) it is a product
- 7.Which of these is not a unique selling point? (a) a new flavour each week (b) it has a price (c) free name tags (d) ready in five minutes
- 8.Which of these is a clear unique selling point? (a) made from waste paper (b) it is a product (c) we have a table (d) same as every stall
- 9.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 10.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) faster service (d) breaking their sign
- 11.True or false: “it is a product” is not a unique selling point. (a) True (b) False
- 12.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) we have a table (d) delivered to your door
- 13.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 14.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) lying about a rival (d) better quality
- 15.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) a sugar-free recipe (d) it is a product
- 16.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 17.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) shops get rude (d) prices always rise
- 18.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 19.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) a new flavour (d) copying a rival’s logo
- 20.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) delivered to your door (d) it has a price
- 21.🔍 Which is the odd one out? (a) a fair, lower price (b) faster service (c) posting fake reviews (d) better quality
- 22.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 23.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 24.🔍 Which is the odd one out? (a) we have a table (b) free name tags (c) delivered to your door (d) personalised with names
- 25.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) faster service (d) spreading rumours
- 26.🏪 What is a competitor? (a) a rival seller (b) a customer (c) your teammate (d) a supplier
- 27.Which of these is an unfair way to compete? (a) grabbing their spot (b) a cleaner stall (c) better quality (d) a new flavour
- 28.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 29.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 30.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 31.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) lying about a rival (d) friendlier service
- 32.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 33.Which of these is not a unique selling point? (a) made from waste paper (b) we sell things (c) free name tags (d) delivered to your door
- 34.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) it has a price (d) we have a table
- 35.🔍 Which is the odd one out? (a) it has a price (b) made from waste paper (c) delivered to your door (d) a new flavour each week
- 36.🔍 Which is the odd one out? (a) free name tags (b) delivered to your door (c) we sell things (d) personalised with names
- 37.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) same as every stall (d) we have a table
- 38.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) better quality (d) faster service
- 39.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 40.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) it is a product (d) a sugar-free recipe
Answer key
- a unique selling point
- True
- grabbing their spot
- True
- a new flavour each week
- it is a product
- it has a price
- made from waste paper
- a clear USP
- breaking their sign
- True
- delivered to your door
- an unfair way
- better quality
- it is a product
- True
- they get better choices
- an unfair way
- copying a rival’s logo
- delivered to your door
- posting fake reviews
- False
- an unfair way
- we have a table
- faster service
- a rival seller
- grabbing their spot
- a clear USP
- a fair way to compete
- False
- lying about a rival
- a fair way to compete
- we sell things
- ready in five minutes
- it has a price
- we sell things
- ready in five minutes
- spreading rumours
- not a USP
- a sugar-free recipe
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