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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 15 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
  2. 2.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
  3. 3.🔍 Which is the odd one out? (a) faster service (b) grabbing their spot (c) a cleaner stall (d) a new flavour
  4. 4.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
  5. 5.Which of these is a clear unique selling point? (a) we are open (b) we have a table (c) we sell things (d) a new flavour each week
  6. 6.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) free name tags (d) it is a product
  7. 7.Which of these is not a unique selling point? (a) a new flavour each week (b) it has a price (c) free name tags (d) ready in five minutes
  8. 8.Which of these is a clear unique selling point? (a) made from waste paper (b) it is a product (c) we have a table (d) same as every stall
  9. 9.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
  10. 10.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) faster service (d) breaking their sign
  11. 11.True or false: “it is a product” is not a unique selling point. (a) True (b) False
  12. 12.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) we have a table (d) delivered to your door
  13. 13.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
  14. 14.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) lying about a rival (d) better quality
  15. 15.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) a sugar-free recipe (d) it is a product
  16. 16.True or false: “it has a price” is not a unique selling point. (a) True (b) False
  17. 17.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) shops get rude (d) prices always rise
  18. 18.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
  19. 19.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) a new flavour (d) copying a rival’s logo
  20. 20.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) delivered to your door (d) it has a price
  21. 21.🔍 Which is the odd one out? (a) a fair, lower price (b) faster service (c) posting fake reviews (d) better quality
  22. 22.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
  23. 23.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
  24. 24.🔍 Which is the odd one out? (a) we have a table (b) free name tags (c) delivered to your door (d) personalised with names
  25. 25.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) faster service (d) spreading rumours
  26. 26.🏪 What is a competitor? (a) a rival seller (b) a customer (c) your teammate (d) a supplier
  27. 27.Which of these is an unfair way to compete? (a) grabbing their spot (b) a cleaner stall (c) better quality (d) a new flavour
  28. 28.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
  29. 29.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
  30. 30.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
  31. 31.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) lying about a rival (d) friendlier service
  32. 32.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
  33. 33.Which of these is not a unique selling point? (a) made from waste paper (b) we sell things (c) free name tags (d) delivered to your door
  34. 34.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) it has a price (d) we have a table
  35. 35.🔍 Which is the odd one out? (a) it has a price (b) made from waste paper (c) delivered to your door (d) a new flavour each week
  36. 36.🔍 Which is the odd one out? (a) free name tags (b) delivered to your door (c) we sell things (d) personalised with names
  37. 37.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) same as every stall (d) we have a table
  38. 38.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) better quality (d) faster service
  39. 39.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
  40. 40.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) it is a product (d) a sugar-free recipe

Answer key

  1. a unique selling point
  2. True
  3. grabbing their spot
  4. True
  5. a new flavour each week
  6. it is a product
  7. it has a price
  8. made from waste paper
  9. a clear USP
  10. breaking their sign
  11. True
  12. delivered to your door
  13. an unfair way
  14. better quality
  15. it is a product
  16. True
  17. they get better choices
  18. an unfair way
  19. copying a rival’s logo
  20. delivered to your door
  21. posting fake reviews
  22. False
  23. an unfair way
  24. we have a table
  25. faster service
  26. a rival seller
  27. grabbing their spot
  28. a clear USP
  29. a fair way to compete
  30. False
  31. lying about a rival
  32. a fair way to compete
  33. we sell things
  34. ready in five minutes
  35. it has a price
  36. we sell things
  37. ready in five minutes
  38. spreading rumours
  39. not a USP
  40. a sugar-free recipe

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