Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) better quality (c) friendlier service (d) a cleaner stall
- 2.Which of these is a clear unique selling point? (a) it has a price (b) free name tags (c) it is a product (d) we sell things
- 3.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) breaking their sign (d) lying about a rival
- 4.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 5.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 6.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) we sell things (d) free name tags
- 7.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 8.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
- 9.🔍 Which is the odd one out? (a) ready in five minutes (b) it is a product (c) we are open (d) we sell things
- 10.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to copy their sign (d) to set a fair price
- 11.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) they get better choices (d) prices always rise
- 12.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 13.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 14.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) spreading rumours (d) friendlier service
- 15.Which of these is a clear unique selling point? (a) a new flavour each week (b) it is a product (c) we have a table (d) same as every stall
- 16.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 17.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) a new flavour (d) lying about a rival
- 18.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 19.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 20.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 21.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) better quality (d) posting fake reviews
- 22.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) free name tags (d) we have a table
- 23.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 24.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 25.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 26.🔍 Which is the odd one out? (a) copying a rival’s logo (b) posting fake reviews (c) a new flavour (d) lying about a rival
- 27.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 28.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) ask what buyers miss (d) skip it
- 29.🔍 Which is the odd one out? (a) a fair, lower price (b) better quality (c) a cleaner stall (d) posting fake reviews
- 30.🔍 Which is the odd one out? (a) same as every stall (b) personalised with names (c) it has a price (d) it is a product
- 31.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) spreading rumours (d) a new flavour
- 32.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 33.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 34.🔍 Which is the odd one out? (a) better quality (b) breaking their sign (c) copying a rival’s logo (d) posting fake reviews
- 35.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 36.Which of these is an unfair way to compete? (a) a new flavour (b) breaking their sign (c) friendlier service (d) a fair, lower price
- 37.🔍 Which is the odd one out? (a) delivered to your door (b) a sugar-free recipe (c) it is a product (d) personalised with names
- 38.Which of these is an unfair way to compete? (a) posting fake reviews (b) a fair, lower price (c) friendlier service (d) a cleaner stall
- 39.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 40.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) it is a product (d) delivered to your door
Answer key
- copying a rival’s logo
- free name tags
- a cleaner stall
- a fair way to compete
- a clear USP
- we sell things
- True
- a rival seller
- ready in five minutes
- to set a fair price
- they get better choices
- a clear USP
- a fair way to compete
- friendlier service
- a new flavour each week
- False
- lying about a rival
- not a USP
- an unfair way
- an unfair way
- better quality
- we have a table
- True
- False
- not a USP
- a new flavour
- a fair way to compete
- ask what buyers miss
- posting fake reviews
- personalised with names
- spreading rumours
- True
- a fair way to compete
- better quality
- a clear USP
- breaking their sign
- it is a product
- posting fake reviews
- False
- it is a product
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